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Cambridge launches Explore Shakespeare interactive apps
The first two titles to be released, Explore Shakespeare: Romeo and Juliet and Explore Shakespeare: Macbeth were launched this week at the Royal Academy of Dramatic Arts (RADA) in London.
The Explore Shakespeare iPad apps are aimed at the casual reader who wants to explore Shakespeare's plays and be excited by them for the very first time, through to actors and students learning Shakespeare. They also work in the classroom where teachers and pupils can explore, experience and examine the play using new technology.
Standout features of Explore Shakespeare include built-in theme graphs to see the flow of the plays and circles that show the relationships between the characters visually and show who's on stage in each scene. Interactive word clouds let the viewer click on a character's name to see their favourite words and how they are used.
In addition, the action is brought to life with a famous cast of Hollywood A-list talent including Romeo and Juliet's Kate Beckinsale (Emma, Total Recall) and Michael Sheen (Tron Legacy, Frost/Nixon) as well as Macbeth's Bruce Alexander (A Touch of Frost, Tomorrow Never Dies) and Fiona Shaw (Harry Potter, True Blood) in over 100 photographs from professional productions.
Matt Harvey, Marketing Director at Cambridge University Press, said: "Cambridge University Press actually existed in Shakespeare's lifetime so he would have heard of us as a publishing house. It seems fitting that we're the first publisher to really take these classic plays to a new level, giving all age groups the ability to delve deep into his work in an innovative and engaging way."
The iPad apps are available worldwide on Apple's App Store for £9.99 each.
Wednesday, 31 October 2012
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