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Two Models of Public Opinion: Bacon's ‘New Logic’ and Diotima's ‘Tale of Love’ (The Prothero Lecture)

Published online by Cambridge University Press:  12 February 2009

Samuel H. Beer
Affiliation:
Harvard University

Extract

It is appropriate that an American should address himself to the subject of public opinion. For, in terms of quantity, Americans have made the subject peculiarly their own. They have also invested it with characteristically American concerns. Most of the work done on the subject in the United States is oriented by a certain theoretical approach. This approach is democratic and rationalist. Both aspects create problems. In this paper I wish to play down the democratic problem, viz., how many of the voters are capable of thinking sensibly about public policy, and emphasize rather the difficulties that arise from modern rationalism. Here I take a different tack from most historians of the concept of public opinion, who, taking note of the origin of the term in the mid-eighteenth century, stress its connection with the rise of representative government and democratic theory.

Type
Research Article
Copyright
Copyright © Royal Historical Society 1974

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References

1 A recent bibliography on mass communications lists 3,000 titles, selected from a total of some 10,000, which, judging by the select list, were virtually all produced in the United States during a period of twenty-two years. To be sure, not all these titles were concerned with public opinion in its political aspect. See Hansen, Donald A. and Parsons, J. H., Mass Communications: A Research Bibliography (Santa Barbara, 1968)Google Scholar

2 For the history of the concept of public opinion, I have found particularly useful Speier, Hans, ‘The Historical Development of Public Opinion’, American Journal of Sociology, lv (1950), pp. 376–88CrossRefGoogle Scholar; Palmer, Paul A., ‘The Concept of Public Opinion in Political Theory’, in Essays in History and Political Theory in Honor of Charles Howard Mcllwain (Cambridge, Mass., 1936), pp. 230–57Google Scholar; Bauer, Wilhelm, ‘Public Opinion’, in the Encyclopedia of the Social Sciences (New York, 19301935)Google Scholar; Bauer, Wilhelm, Die oeffentliche Meinung in der Weltgeschichte (Potsdam, 1930)Google Scholar; Toennies, Ferdinand, Kritik der oeffentlichen Meinung (Berlin, 1922)CrossRefGoogle Scholar. esp. ch. VIII, ‘Die oeffentliche Meinung als Faktor des Staatsleben’. Palmer gives other references which can be supplemented with those in Davison, W. Phillips and Leiserson, Avery, ‘Public Opinion’ in the International Encyclopedia of Social Sciences (1968)Google Scholar.

3 The text will be found in The Works of Francis Bacon, ed. Spedding, James, Ellis, Robert L. and Heath, Douglas D. (new ed., London, 18701872), iii, pp. 119–66Google Scholar.

4 Ibid., p. 156.

5 Ibid., p. 165.

6 White, Howard B., Peace Among the Willows: the Political Philosophy of Francis Bacon (The Hague, 1968), p. 233CrossRefGoogle Scholar.

7 The principal work in which Bacon discussed his ‘new logic’ is the Novum Organum, first published in Latin in 1620. Translation in Works, iv, pp. 39–248.

8 Works, iv, pp. 449–50.

9 Ibid., p. 449.

10 Ibid., p. 449.

11 See, for instance, his discussion of private property in Book ii of The Politics. Aristotle's Politics, trans. Jowett, B. (Oxford, 1905), pp. 6263Google Scholar.

12 Works, iv, p. 406.

13 For Bacon's theory of rhetoric see The Advancement of Learning (1605) and its expanded Latin translation, De augmentis scientarum (1623). The former will be found in Works, iii, pp. 253–491, and the latter in an English version in Works, iv, pp. 273–468. For what I say on Bacon's rhetoric I am much indebted to Wallace, Karl R., Francis Bacon on Communication and Rhetoric (Chapel Hill, 1943)Google Scholar.

14 The Advancement of Learning, Works, iii, p. 409.

15 Works, p. 57.

16 This passage comes at pp. 572–82 in The Dialogues of Plato; trans. B. Jowett (3rd edn., Oxford, 1892), i. But the whole dialogue is relevant to my discussion. I am much indebted to Rosen, Stanley, Plato's Symposium (New Haven and London, 1968)Google Scholar.

17 Lovejoy, Arthur O., The Great Chain of Being: a Study of the History of an Idea (Cambridge, Mass., 1957)Google Scholar, esp. chs. ii and iii.

18 Rosen, , Plato's Symposium, p. 6Google Scholar.

19 Dialogues, iii, p. 456.

20 Lowell, A. Lawrence, Public Opinion and Popular Government (New York, 1913), p. 24Google Scholar.

21 Ibid., pp. 51–52.

22 Ibid., p. 62.

23 Ibid., p. 62.

24 Ibid., p. 26.

25 Lippmann, Walter, Public Opinion (New York, 1922), pp. 25, 50, 370Google Scholar. The reference is, of course, to Wallas, Graham, The Great Society: A Psychological Analysis (New York, 1914)Google Scholar.

26 Ibid., ch. vi and passim.

27 Ibid., p. 235.

28 Ibid., p. 234.

29 ‘A word has appeared’, wrote the young Lasswell, Harold in 1927Google Scholar, ‘which has come to have an ominous clang in many minds—Propaganda’. Propaganda Technique in the World War (New York, 1927), p. 2Google Scholar.

30 Ibid., part viii.

31 Ibid., p. 313.

32 Schramm, Wilbur, ‘The Nature of Communication between Humans,’ in The Process and Effects of Mass Communication, ed. Schramm, Wilbur and Roberts, Donald F. (rev. edn., Urbana, 1971), p. 8Google Scholar.

33 Ibid., p. 8.

34 The Responsible Electorate: Rationality in Presidential Voting 1936–1960 (Cambridge, Mass., 1966), p. £7Google Scholar.

35 See, for example, Pomper, Gerald M., ‘From Confusion to Claritv: Issues and American Voters, 1956–1968’, American Political Science Review, lxvi (06, 1972), pp. 415–27CrossRefGoogle Scholar. In his comment on Pomper's article, John H. Kessel lists some thirty recent books, articles and papers showing the influence of issues on voting; loc. cit., p. 459n.

36 Pomper, , ‘From Confusion to Clarity’, p. 426Google Scholar.

37 Key, The Responsible Electorate, p. 2.

38 Ibid., p. 7.

39 Schramm, , ‘The Nature of Communication between Humans’, pp. 67Google Scholar.

40 Ibid., p. 11.

41 Putnam, Robert D., The Beliefs of Politicians: Ideology, Conflict and Democracy in Britain and Italy (New Haven and London, 1973), p. 18Google Scholar.

42 Miller, , The New England Mind (Cambridge, Mass., 19391953)Google Scholar; Smith, Henry Nash, Virgin Land: The American West as Symbol and Myth (Cambridge, Mass., 1950)Google Scholar; Marx, Leo, The Machine in the Garden: Technology and the Pastoral Ideal in America (London, 1964)Google Scholar.

43 Higham, John, Writing American History: Essays on Modern Scholarship (Bloomington and London, 1970), p. 68Google Scholar.

44 The Public Papers and Addresses of Franklin D. Roosevelt, ed. Rosenman, Samuel I. (New York, 19381950), vGoogle Scholar. The People Approve: 1936, pp. 8–18.

45 Ibid., pp. 230–36.

46 So says Rosenman, , Working With Roosevelt (New York, 1952), p. 106Google Scholar. Corcoran, on the other hand, recently assured me that the phrase was coined by William C. Bullitt, who was also helping with Presidential speeches at that time.

47 Moley, Raymond, After Seven Years (New York and London, 1939), pp. 347–48Google Scholar; New York Times, Sat. 27 June, 1936, p. 9.

48 The Roosevelt Library has eight drafts relating to this speech. One, concerned largely with events abroad, contributed only a few phrases. Another is clearly the ‘militant, barefisted’ version that Rosenman, says he and High composed (Working with Roosevelt, p. 105)Google Scholar. Four drafts combine the Rosenman-High version with the more conciliatory Moley-Corcoran version, to which both Rosenman (pp. 104–105) and Moley (pp. 344–46) refer, but which is missing from the archive. These four drafts show corrections in Roosevelt's hand and are obviously successive revisions culminating in the draft used at Franklin Field. There is also the Press release of the speech and the stenographic copy made at the time it was delivered.

49 Official Report of the Proceedings of the Democratic Convention Held at Philadelphia, Penna., June 23rd to June 27th, inclusive, 1936 (n.d.), pp. 20–25.

50 Galbraith, John Kenneth, American Capitalism: the Concept of Countervailing Power (Boston, 1952)Google Scholar.