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'This is a stimulating intellectual game with important real-world consequences. Lomborg asks all of us to stop talking grandly and vaguely about solving global problems and instead to rank them – based not only on the potential harm they cause but also on our ability to turn things around. To govern is to choose, and this pithy book forces us to choose.'

Fareed Zakiria, Newsweek columnist and author of The Future of Freedom

 

'The world's staggering problems won't be solved by singing pop songs, denouncing villains, or adopting the proper moral tone, but by figuring out which policies have the best chance of doing the most good. If the world is going to become a better place, it will be because of the kinds of thinking on display in this courageous and fascinating book.'

Steven Pinker, Professor, Harvard University, and author of How the Mind Works and The Blank Slate