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Professional English in Use Marketing with Answers

    Product Details
    Professional English in Use Marketing with Answers

    Professional English in Use Marketing with Answers

    Cate Farrall, Marianne Lindsley
    International English
    March 2008
    Available
    Paperback
    9780521702690
    B1-B2
    £35.68
    GBP
    Paperback
    Find a rep Get technical help

    Product description

    Professional English in Use Marketing offers comprehensive coverage of key marketing vocabulary, it includes 50 units covering everything from marketing basics and the full marketing mix, through to research, advertising, media and PR.

    Key features

    • Over to you' activities allow learners to apply the vocabulary they learn to their own studies and working lives.
    • Contains a learner-friendly answer key and a comprehensive index for easy vocabulary reference.
    • A regular focus on real companies and a variety of authentic texts make the book relevant and practical for learners.

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