Corporate Entrepreneurship

"Corporate Entrepreneurship is full of interesting people and interesting stories. But it is not a 'popular' book of 14miracle workers12 and 'originals.' It is a book of ordinary executives doing the right thing but also making plenty of mistakes. The book shows what to do and what not to do; what the opportunities are and what the pitfalls are. It is a book both to enjoy and to study but above all to apply its lessons to one's own enterprise." From the Foreword by Peter F. Drucker

"To companies around the world seeking to revitalize organizations exhausted from a decade of restructuring, Corporate Entrepreneurship offers clear hope that it is possible to restart the engines of growth not just by frantic acquisition, but through internal self renewal. Sathe takes a microscope to the organizational and managerial drama of entrepreneurial creativity at four major corporations, leading the reader through insightful analysis, conceptual understanding, and practical advice as he goes. The result is a book that no practicing executive or student of management can afford to miss: the first serious study to show that corporate entrepreneurshipa need not be an oxymoron." Christopher A. Bartlett, Thomas D. Casserly Jr. Professor of Business Administration, Harvard Business School, and coauthor of The Individualized Corporation

"Corporate Entrepreneurship may be temporarily ignored but always reasserts itselfewith a vengeance. Professor Sathe's book provides fascinating data to remind top management of this nagging challenge and a useful framework for thinking about how to better meet it." Robert A. Burgelman, Edmund W. Littlefield Professor of Management, Stanford University Graduate School of Business, and author of Strategy is Destiny

"A remarkably insightful and revealing look at what makes corporate entrepreneurship tick and what stifles it. The book is based on outstanding research in leading companies." YVES L. DOZ, The Timken Chaired Professor of Global Technology and Innovation, INSEAD, France, and coauthor of From Global to Metanational

"Corporate Entrepreneurship could not have been published at a better moment. With economic growth rates back down to low digits, and with new economies conquering their positions at increasing speeds, our companies are focusing on growth and innovation to drive their value creation. This book, written with academic rigor and based on a detailed analysis of a set of valuable case studies, provides recommendations that will benefit top management and the champions of corporate entrepreneurship, academics and students alike. With its scope and focus the book breaks new ground in the management literature, and hence the author is the best example of entrepreneurship that he advocates so convincingly." Jan Oosterveld, Chief Strategist and Member of the Group Management Committee, Philips Electronics

"This book addresses the most difficult problem facing most businesses. It is a must-read as a blueprint for launching new businesses inside an established enterprise. It is also an enjoyable read!" Shane Robinson, Executive Vice President, Chief Technology and Strategy Officer, Hewlett-Packard Company

"Corporate Entrepreneurship is essential reading for practitioners, researchers, and MBA students interested in new business creation. We have a rare opportunity to learn from 'what went right' as well as 'what went wrong' in the real world. We also learn from the real-life stories and direct quotations of top managers at large corporations as well as the writings of academic giants of leading business schools around the world. Most importantly, we learn from the author's insights into 'how to do' as well as 'how to see' the new business creation process. Without new business creation there is no futureefor corporations as well as for our society." Hirotaka Takeuchi, Professor and Dean, Graduate School of International Corporate Strategy, Hitotsubashi University, Japan, and coauthor of Can Japan Compete?