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Strategic Decisions
The 30 Most Useful Models

$24.99 (G)

  • Date Published: November 2019
  • availability: In stock
  • format: Paperback
  • isbn: 9781108731959

$ 24.99 (G)

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About the Authors
  • In Strategic Decisions, Planellas and Muni provide an invaluable tool for anyone facing the challenge of taking strategic decisions. Using their 'circle of strategic decisions' framework, they guide readers smoothly through the decision-making process. Following this, they present thirty of the most widely used strategic models, including Porter's Five Forces, Ansoff's Matrix, Blue Ocean Strategy, Open Innovation, and the 8-Step Change Model. For each model, they demonstrate the content, context, and application, using clear and eye-catching graphics. This is a must-have book for all M.B.A. students and business managers.

    • Provides a process model, the 'strategic decisions circle', for choosing the right strategic model
    • Introduces the thirty most widely used and effective strategy models, suitable for use across a wide variety of contexts
    • Designed as a consulting tool, written in a concise style with illustrative graphics
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    Reviews & endorsements

    'Planellas and Muni provide a concise, comprehensive, and compelling account of widely used strategic decisions’ issues and models. The book is a valuable resource for reflection on the process to follow and the questions to pose. It offers a range of insights enabling frameworks for anyone faced with the responsibility and challenge of making strategic decisions in organizations.' Silviya Svejenova, Copenhagen Business School

    'Busy managers struggle to access the most important ideas they need when they face important choices. In Strategic Decisions, Planellas and Muni accurately and succinctly summarize thirty of the most widely used strategic models, including Porter’s Five Forces, Maubourne and Kim's Blue Ocean Strategy, and Chesbrough's Open Innovation. For each model, they demonstrate the content, context, and application, using clear and eye-catching graphics. This is an invaluable reference for all MBA students, and a crucial guide for business managers as they confront strategic decisions.' Henry Chesbrough, University of California, Berkeley

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    Product details

    • Date Published: November 2019
    • format: Paperback
    • isbn: 9781108731959
    • length: 202 pages
    • dimensions: 216 x 138 x 14 mm
    • weight: 0.27kg
    • contains: 126 b/w illus.
    • availability: In stock
  • Table of Contents

    Part I. The Circle of Strategic Decisions:
    1. Three stages, three questions
    2. Strategic analysis
    3. Strategic decisions
    4. Strategy implementation
    5. How to make strategic decisions
    Part II. The 30 Most Useful Models:
    6. Abell's three dimensions
    7. Yin-yang vision
    8. Golden circle model
    9. PESTEL analysis
    10. Scenario analysis
    11. SWOT analysis
    12. Porter's five forces
    13. Cultural web
    14. Resource-based view
    15. Generic strategies
    16. Ansoff's matrix
    17. Uppsala model
    18. Taxonomy of strategic alliances
    19. BCG portfolio matrix
    20. McKinsey portfolio
    21. Blue ocean strategy
    22. Competing for the future
    23. Business model canvas
    24. Disruptive innovation
    25. Open innovation
    26. Diffusion of innovations model
    27. Phases of growth
    28. Value chain
    29. 7-S model
    30. Balanced scorecard
    31. 8-step change model
    32. Transient advantages
    33. Deliberate and emergent strategies
    34. Learning in a double loop
    35. Black swan theory
    References to the graphics
    About the authors.

  • Authors

    Marcel Planellas, ESADE Business School (Ramon Llull University)
    Marcel Planellas has been a professor in the Department of Strategy and General Management at ESADE Business School (Ramon Llull University), Barcelona since 1986. As a consultant, he has directed strategy reflection processes and has worked as an independent board member.

    Anna Muni
    Anna Muni is Head of Strategy and Innovation at Batllegroup and a professor of Brand Strategy at BAU Centro Universitario de Diseño de Barcelona (University of Vic – Central University of Catalonia). She has worked on brand creation, strategy, and development for some of the leading names in the mass consumption, tourism, telecommunications, financial services, and public administration sectors.

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