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Thinking through Television

Thinking through Television

$33.99 (C)

Part of Cambridge Cultural Social Studies

  • Author: Ron Lembo, Amherst College, Massachusetts
  • Date Published: November 2000
  • availability: Available
  • format: Paperback
  • isbn: 9780521585774

$ 33.99 (C)

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About the Authors
  • This original and engaging book investigates American television viewing habits as a distinct cultural form. Based on an empirical study of the day-to-day use of television by working people, it develops a unique theoretical approach integrating cultural sociology, postmodernism and the literature of media effects to explore the way in which people give meaning to their viewing practices. Accessibly written and at the cutting edge of cultural studies and television research, this book is essential reading for students and academics in cultural studies, television research, media and communication studies.

    • Fascinating empirical study of day-to-day use of television by ordinary people
    • Unique interdisciplinary theoretical analysis
    • Accessible and engaging
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    Reviews & endorsements

    "...a must-read for anyone interested in issues of media, culture, and society, including the fields of sociology, anthropology, media and communication studies, American studies, cultural studies, journalism, and media education. The text is suitable for graduate and advanced undergraduate courses and should be required for any projects examining different approaches to media influence, audience interpretation, and contemporary culture." Journal of Communication

    "Lembo artfully and skillfully makes his case... His findings affirm just how complicated television viewing actually is, and how nuanced analysts should be when studying it." Denise D. Bielby, Contemporary Sociology

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    Product details

    • Date Published: November 2000
    • format: Paperback
    • isbn: 9780521585774
    • length: 270 pages
    • dimensions: 229 x 152 x 14 mm
    • weight: 0.37kg
    • availability: Available
  • Table of Contents

    Part I. Conceptions of Television Use:
    1. Social theory
    2. Social science
    3. Cultural studies
    Part II. Reconceptualising Television Use:
    4. Sociality and the problem of the subject
    5. Components of a viewing culture
    Part III. Documenting the Viewing Culture:
    6. Methodology and the turn to television
    7. The practice of viewing
    8. A typology of use
    Conclusion: the politics of television reconsidered.

  • Author

    Ron Lembo, Amherst College, Massachusetts

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