Skip to main content
×
×
Home

Corporate Social Responsibility in Developing Country Multinationals: Identifying Company and Country-Level Influences

  • Lutz Preuss (a1), Ralf Barkemeyer (a2) and Ante Glavas (a2)
Abstract:

The extant literature on cross-national differences in approaches to corporate social responsibility (CSR) has mostly focused on developed countries. Instead, we offer two inter-related studies into corporate codes of conduct issued by developing country multinational enterprises (DMNEs). First, we analyse code adoption rates and code content through a mixed methods design. Second, we use multilevel analyses to examine country-level drivers of differences in code content—specifically, elements of a country’s National Business System (NBS). We find that DMNEs are much more likely to adopt a code of conduct than their domestic counterparts; however, this does not translate into greater code comprehensiveness. We also find support for the ‘substitute view’ of CSR in developing countries, i.e. that MNEs from poorer countries and from countries with lower governance effectiveness tend to express more comprehensive commitments. However, this dynamic does not extend to a country’s labour system; instead, CSR appears here to match the efficiency of a country’s labour market, thus reflecting the ‘mirror view’ of CSR.

  • View HTML
    • Send article to Kindle

      To send this article to your Kindle, first ensure no-reply@cambridge.org is added to your Approved Personal Document E-mail List under your Personal Document Settings on the Manage Your Content and Devices page of your Amazon account. Then enter the ‘name’ part of your Kindle email address below. Find out more about sending to your Kindle. Find out more about sending to your Kindle.

      Note you can select to send to either the @free.kindle.com or @kindle.com variations. ‘@free.kindle.com’ emails are free but can only be sent to your device when it is connected to wi-fi. ‘@kindle.com’ emails can be delivered even when you are not connected to wi-fi, but note that service fees apply.

      Find out more about the Kindle Personal Document Service.

      Corporate Social Responsibility in Developing Country Multinationals: Identifying Company and Country-Level Influences
      Available formats
      ×
      Send article to Dropbox

      To send this article to your Dropbox account, please select one or more formats and confirm that you agree to abide by our usage policies. If this is the first time you use this feature, you will be asked to authorise Cambridge Core to connect with your <service> account. Find out more about sending content to Dropbox.

      Corporate Social Responsibility in Developing Country Multinationals: Identifying Company and Country-Level Influences
      Available formats
      ×
      Send article to Google Drive

      To send this article to your Google Drive account, please select one or more formats and confirm that you agree to abide by our usage policies. If this is the first time you use this feature, you will be asked to authorise Cambridge Core to connect with your <service> account. Find out more about sending content to Google Drive.

      Corporate Social Responsibility in Developing Country Multinationals: Identifying Company and Country-Level Influences
      Available formats
      ×
Copyright
References
Hide All
Acar, W., Aupperle, K. E., & Lowy, R. M. 2001. An empirical exploration of measures of social responsibility across the spectrum of organizational types. International Journal of Organizational Analysis, 9(1): 2657.
Aguilera, R. V., Williams, C. A., Conley, J. M., & Rupp, D. E. 2006. Corporate governance and social responsibility: A comparative analysis of the UK and the US. Corporate Governance: An International Review, 14(3): 147158.
Aguinis, H., & Glavas, A. 2012. What we know and don’t know about corporate social responsibility: A review and research agenda. Journal of Management, 38(4): 932968.
Andriesse, E., & van Westen, G. 2009. Unsustainable varieties of capitalism along the Thailand–Malaysia border? The role of institutional complementarities in regional development. Asia Pacific Journal of Management, 26(3): 459479.
Arthaud-Day, M. L. 2005. Transnational corporate social responsibility: A tri-dimensional approach to international CSR research. Business Ethics Quarterly, 15(1): 122.
Barkemeyer, R., & Figge, F. 2014. Corporate social responsibility in the context of multiple environments: The impact of headquartering. Critical Perspectives on International Business, 10(3): 124151.
Bartlett, C. A., & Ghoshal, S. 2000. Transnational management. Chicago: McGraw-Hill.
Blowfield, M., & Frynas, J. G. 2005. Setting new agendas: Critical perspectives on corporate social responsibility in the developing world. International Affairs, 81(3): 499513.
Bondy, K., Matten, D., & Moon, J. 2008. Multinational corporation codes of conduct: Governance tools for corporate social responsibility? Corporate Governance: An International Review, 16(4): 294311.
Brammer, S., & Pavelin, S. 2005. Corporate community contributions in the United Kingdom and the United States. Journal of Business Ethics, 56(1): 1526.
Brown, D., & Knudsen, J. S. 2015. Domestic institutions and market pressures as drivers of corporate social responsibility: Company initiatives in Denmark and the UK. Political Studies, 63(1): 181201.
Bryk, A. S., & Raudenbush, S. W. 1992. Hierarchical linear models. Newbury Park, CA: Sage Publications.
Callaghan, M., Lee, T.-R., Donmez, D., Aydinlik, A. U., Svensson, G., & Wood, G. 2009. Implementation, communication and the benefits of corporate codes of ethics in Taiwan and Turkey: A comparison across contexts. European Business Review, 21(3): 278298.
Campbell, J. L. 2007. Why would corporations behave in socially responsible ways? An institutional theory of corporate social responsibility. Academy of Management Review, 32(3): 946967.
Campbell, J. T., Eden, L., & Miller, S. R. 2012. Multinationals and corporate social responsibility in host countries: Does distance matter? Journal of International Business Studies, 43(1): 84106.
Carasco, E. F., & Singh, J. B. 2003. The content and focus of the codes of ethics of the world’s largest transnational corporations. Business and Society Review, 108(1): 7194.
Carney, M., Gedajlovic, E., & Yang, X. 2009. Varieties of Asian capitalism: Toward an institutional theory of Asian enterprise. Asia Pacific Journal of Management, 26(3): 361380.
Carroll, A. B. 1979. A three-dimensional conceptual model of corporate performance. Academy of Management Review, 4(4): 497505.
Céspedes, J., González, M., & Molina, C. A. 2010. Ownership and capital structure in Latin America. Journal of Business Research, 63(3): 248254.
Cheng, B., Ioannou, I., & Serafeim, G. 2014. Corporate social responsibility and access to finance. Strategic Management Journal, 35(1): 123.
Christmann, P., & Taylor, G. 2006. Firm self-regulation through international certifiable standards: Determinants of symbolic versus substantive implementation. Journal of International Business Studies, 37(6): 863878.
Cohen, J. 1960. A coefficient of agreement for nominal scales. Educational and Psychological Measurement, 20(1): 3764.
Cressey, D. R., & Moore, C. A. 1983. Managerial values and corporate codes of ethics. California Management Review, 25(4): 5377.
Dam, L., & Scholtens, B. 2012. Does ownership type matter for corporate social responsibility? Corporate Governance: An International Review, 20(3): 233252.
Devinney, T. M. 2009. Is the socially responsible corporation a myth? The good, the bad, and the ugly of corporate social responsibility. Academy of Management Perspectives, 23(2): 4456.
Egels-Zandén, N. 2014. Revisiting supplier compliance with MNC codes of conduct: Recoupling policy and practice at Chinese toy suppliers. Journal of Business Ethics, 119(1): 5975.
Egri, C. P., & Ralston, D. A. 2008. Corporate responsibility: A review of international management research from 1998 to 2007. Journal of International Management, 14(4): 319339.
Erwin, P. M. 2011. Corporate codes of conduct: The effects of code content and quality on ethical performance. Journal of Business Ethics, 99(4): 535548.
European Commission. 2011. A renewed EU strategy 2011–14 for corporate social responsibility, COM(2011) 681 final. Brussels: European Commission.
Field, A. 2000. Discovering statistics using SPSS for Windows. London and Thousand Oaks: Sage.
Fields, G. S. 2011. Labour markets in developing countries. Labour Economics, 18 (Supplement 1): S16S22.
Fifka, M. S. 2013. Corporate responsibility reporting and its determinants in comparative perspective–a review of the empirical literature and a meta-analysis. Business Strategy and the Environment, 22(1): 135.
Fig, D. 2005. Manufacturing amnesia: Corporate social responsibility in South Africa. International Affairs, 81(3): 599617.
Fox, T. 2004. Corporate social responsibility and development: In quest of an agenda. Development, 47(3): 2936.
Gjølberg, M. 2009. The origin of corporate social responsibility: Global forces or national legacies? Socio-Economic Review, 7(4): 605637.
Gugler, P., & Shi, J. Y. J. 2009. Corporate social responsibility for developing country multinational corporations: Lost war in pertaining global competitiveness? Journal of Business Ethics, 87(Supplement 1): 324.
Hall, P. A., & Soskice, D. W. (Eds.). 2001. Varieties of capitalism: The institutional foundations of comparative advantage. Oxford: Oxford University Press.
Hamann, R., Kapelus, P., Sonnenberg, D., Mackenzie, A., & Hollesen, P. 2005. Local governance as a complex system. Journal of Corporate Citizenship, 18: 6173.
Hamann, R., Kapelus, P., & O’Keefe, E. 2011. Mining companies and governance in Africa. In Sagebien, J. & Lindsay, N. M. (Eds.), Governance ecosystems: CSR in the Latin American mining sector: 260276. London: Palgrave MacMillan.
Hancké, B., Rhodes, M., & Thatcher, M. 2007. Beyond varieties of capitalism: Conflict, contradictions, and complementarities in the European Economy. Oxford: Oxford University Press.
Hine, J. A., & Preuss, L. 2009. “Society is out there, organisation is in here”: On the perceptions of corporate social responsibility held by different managerial groups. Journal of Business Ethics, 88(2): 381393.
Hiss, S. 2009. From implicit to explicit corporate social responsibility: Institutional change as a fight for myths. Business Ethics Quarterly, 19(3): 433451.
Hofmann, D. A. 1997. An overview of the logic and rationale of Hierarchical Linear Models. Journal of Management, 23(6): 723744.
Hofmann, D. A., & Gavin, M. B. 1998. Centering decisions in hierarchical linear models: Implications for research in organizations. Journal of Management, 24(5): 623641.
Hood, J. N., & Logsdon, J. M. 2002. Business ethics in the NAFTA countries: A cross-cultural comparison. Journal of Business Research, 55(11): 883890.
Hu, L.-T., & Bentler, P. M. 1999. Cutoff criteria for fit indexes in covariance structure analysis: Conventional criteria versus new alternatives. Structural Equation Modeling, 6: 155.
Husted, B. W., & Allen, D. B. 2006. Corporate social responsibility in the multinational enterprise: Strategic and institutional approaches. Journal of International Business Studies, 37(6): 838849.
Ioannou, I., & Serafeim, G. 2012. What drives corporate social performance? The role of nation-level institutions. Journal of International Business Studies, 43(9): 834864.
Jackson, G., & Apostolakou, A. 2010. Corporate social responsibility in Western Europe: An institutional mirror or substitute? Journal of Business Ethics, 94(3): 371394.
Kaptein, M. 2004. Business codes of multinational firms: What do they say? Journal of Business Ethics, 50(1): 1331.
Koh, W. L., Steers, R. M., & Terborg, J. R. 1995. The effects of transformational leadership on teacher attitudes and student performance in Singapore. Journal of Organizational Behavior, 16(4): 319333.
Kolk, A. 2016. The social responsibility of international business: From ethics and the environment to CSR and sustainable development, Journal of World Business, 51(1): 2334.
Koos, S. 2012. The institutional embeddedness of social responsibility: A multilevel analysis of smaller firms’ civic engagement in Western Europe. Socio-Economic Review, 10(1): 135162.
KPMG. 2008. KPMG international survey of corporate responsibility reporting 2008. Amsterdam: KPMG.
Krippendorff, K. 2004. Content analysis: An introduction to its methodology. Thousand Oaks, CA: Sage.
Langlois, C. C., & Schlegelmilch, B. B. 1990. Do corporate codes of ethics reflect national character? Evidence from Europe and the United States. Journal of International Business Studies, 21(4): 519539.
Laplume, A. O., Sonpar, K., & Litz, R. A. 2008. Stakeholder theory: Reviewing a theory that moves us. Journal of Management, 34(6): 11521189.
Lee, M. D. P. 2008. A review of the theories of corporate social responsibility: Its evolutionary path and the road ahead. International Journal of Management Reviews, 10(1): 5373.
Logsdon, J. M., Thomas, D. E., & Van Buren, H. J. V. I. 2006. Corporate social responsibility in large Mexican firms. Journal of Corporate Citizenship, 21: 5160.
Luo, Y., & Tung, R. L. 2007. International expansion of emerging market enterprises: A springboard perspective. Journal of International Business Studies, 38(4): 481498.
Matten, D., & Moon, J. 2008. “Implicit” and “explicit” CSR: A conceptual framework for a comparative understanding of corporate social responsibility. Academy of Management Review, 33(2): 404424.
McSweeney, B. 2009. Dynamic diversity: Variety and variation within countries. Organization Studies, 30(9): 933957.
Melé, D., Debeljuh, P., & Arruda, M. C. 2006. Corporate ethical policies in large corporations in Argentina, Brazil and Spain. Journal of Business Ethics, 63(1): 2138.
Muller, A., & Kolk, A. 2009. CSR performance in emerging markets: Evidence from Mexico. Journal of Business Ethics, 85(2): 325337.
Murphy, P. E. 1995. Corporate ethics statements: Current status and future prospects. Journal of Business Ethics, 14(9): 727740.
Nee, V., Opper, S., & Wong, S. 2007. Developmental state and corporate governance in China. Management and Organization Review, 3(1): 1953.
Newell, P., & Muro, A. 2006. Corporate social and environmental responsibility in Argentina. Journal of Corporate Citizenship, 24: 4968.
Perez-Batres, L. A., Doh, J. P., Miller, V. V., & Pisani, M. J. 2012. Stakeholder pressures as determinants of CSR strategic choice: Why do firms choose symbolic versus substantive self-regulatory codes of conduct? Journal of Business Ethics, 110(2): 157172.
Preuss, L. 2010. Codes of conduct in organisational context: From cascade to lattice-work of codes. Journal of Business Ethics, 94(4): 471487.
Preuss, L. 2012. Responsibility in paradise? The adoption of CSR tools by companies domiciled in tax havens. Journal of Business Ethics, 110(1): 114.
Raudenbush, S. W., & Bryk, A. S. 2002. Hierarchical linear models: Applications and data analysis methods (2 nd ed.). Thousand Oaks, CA: Sage.
Raudenbush, S. W., Bryk, A. S., Cheong, Y. F., Congdon, R. T., & du Toit, M. 2011. HLM 7. Lincolnwood, IL: Scientific Software International.
Ryan, T. P. 1997. Modern regression methods. New York: John Wiley & Sons.
Shaner, J., & Maznevski, M. 2011. The relationship between networks, institutional development, and performance in foreign investments. Strategic Management Journal, 32(5): 556568.
Silva, F., Majluf, N., & Paredes, R. D. 2006. Family ties, interlocking directors and performance of business groups in emerging countries: The case of Chile. Journal of Business Research, 59(3): 315321.
Singh, J., Carasco, E., Svensson, G., Wood, G., & Callaghan, M. 2005. A comparative study of the contents of corporate codes of ethics in Australia, Canada and Sweden. Journal of World Business, 40(1): 91109.
Snijders, T. A. B., & Bosker, R. J. 2012. Multilevel analysis: An introdcution to basic and advanced multilevel modeling (2 nd ed.). London: SAGE.
Stevens, J. P. 1992. Applied multivariate statistics for the social sciences (2 nd ed.). Hillsdale, NJ: Erlbaum.
Strike, V. M., Gao, J., & Bansal, P. 2006. Being good while being bad: Social responsibility and the international diversification of US firms. Journal of International Business Studies, 37(6): 850862.
UNCTAD. 2013. World investment report 2013: Global value chains: Investment and trade for development. New York and Geneva: United Nations Conference on Trade and Development.
Visser, W. 2006. Revisiting Carroll’s CSR pyramid: An African perspective. In Huniche, M. & Pedersen, E. R. (Eds.), Corporate citizenship in developing countries: New partnership perspectives: 2956. Frederiksberg: Copenhagen Business School Press.
Visser, W., & Tolhurst, N. 2010. The world guide to CSR: A country-by-country analysis of corporate sustainability and responsibility. Sheffield: Greenleaf Publishing.
Vogel, D. 2010. The private regulation of global corporate conduct: Achievements and limitations. Business & Society, 49(1): 6887.
Wan, W. P., & Hoskisson, R. E. 2003. Home country environments, corporate diversification strategies, and firm performance. Academy of Management Journal, 46(1): 2745.
Wang, L., & Juslin, H. 2009. The impact of Chinese culture on corporate social responsibility: The harmony approach. Journal of Business Ethics, 88(3): 433451.
Welford, R. 2005. Corporate social responsibility in Europe, North America and Asia. Journal of Corporate Citizenship, 17: 3353.
Wheldon, P., & Webley, S. 2013. Corporate ethics policies & programmes: 2013 UK & continental Europe survey. London: Institute of Business Ethics.
Whitley, R. 1999. Divergent capitalisms: The social structuring and change of business systems. Oxford: Oxford University Press.
Witt, M. A., & Redding, G. 2014. The Oxford handbook of Asian business systems. Oxford: Oxford University Press.
Wood, D. J. 1991. Corporate social performance revisited. Academy of Management Review, 16(4): 691718.
Wood, D. J., & Jones, R. E. 1995. Stakeholder mismatching: A theoretical problem in empirical research on corporate social performance. International Journal of Organizational Analysis, 3(3): 229267.
Wood, G. 2000. A cross cultural comparison of the contents of codes of ethics: USA, Canada and Australia. Journal of Business Ethics, 25(4): 287298.
World Economic Forum. 2014. The global competitiveness report 2014–2015. Geneva: World Economic Forum.
Zenisek, T. J. 1979. Corporate social responsibility: A conceptualization based on organizational literature. Academy of Management Review, 4(3): 359368.
Recommend this journal

Email your librarian or administrator to recommend adding this journal to your organisation's collection.

Business Ethics Quarterly
  • ISSN: 1052-150X
  • EISSN: 2153-3326
  • URL: /core/journals/business-ethics-quarterly
Please enter your name
Please enter a valid email address
Who would you like to send this to? *
×

Keywords