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Beyond Greed and Fear: Understanding Behavioral Finance and the Psychology of Investing. Hersh Shefrin, New York: Oxford University Press, 2002, ISBN 0195161211, 408 pages, Price $39.95.

  • STEPHEN P. UTKUS (a1)

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Beyond Greed and Fear: Understanding Behavioral Finance and the Psychology of Investing. Hersh Shefrin, New York: Oxford University Press, 2002, ISBN 0195161211, 408 pages, Price $39.95.

  • STEPHEN P. UTKUS (a1)

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