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Implicit Political Identity

Published online by Cambridge University Press:  21 June 2013

Alexander George Theodoridis*
University of California, Merced


It is easy enough to rattle off numerous categories of social identities long of interest to political behavior scholars—race, sex, state or nation, party, ideology, social class, etc. But, a precise definition and measurement strategy for examining these identities is more elusive. This article discusses the conceptual foundations of a recently developed approach to measuring identity and focuses on its specific application as a new measure of partisanship in the United States.

Symposium: Implicit Attitudes in Political Science Research
Copyright © American Political Science Association 2013 

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