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    Talagala, Ishanka A. and Arambepola, Carukshi 2016. Use of food labels by adolescents to make healthier choices on snacks: a cross-sectional study from Sri Lanka. BMC Public Health, Vol. 16, Issue. 1,


    Platkin, Charles Yeh, Ming-Chin Hirsch, Kimberly Wiewel, Ellen Weiss Lin, Chang-Yun Tung, Ho-Jui and Castellanos, Victoria H 2014. The effect of menu labeling with calories and exercise equivalents on food selection and consumption. BMC Obesity, Vol. 1, Issue. 1,


    Brissette, Ian Lowenfels, Ann Noble, Corina and Spicer, Deborah 2013. Predictors of Total Calories Purchased at Fast-food Restaurants: Restaurant Characteristics, Calorie Awareness, and Use of Calorie Information. Journal of Nutrition Education and Behavior, Vol. 45, Issue. 5, p. 404.


    Burris, Scott and Anderson, Evan 2013. Legal Regulation of Health-Related Behavior: A Half Century of Public Health Law Research. Annual Review of Law and Social Science, Vol. 9, Issue. 1, p. 95.


    Bruemmer, Barbara Krieger, Jim Saelens, Brian E. and Chan, Nadine 2012. Energy, Saturated Fat, and Sodium Were Lower in Entrées at Chain Restaurants at 18 Months Compared with 6 Months Following the Implementation of Mandatory Menu Labeling Regulation in King County, Washington. Journal of the Academy of Nutrition and Dietetics, Vol. 112, Issue. 8, p. 1169.


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An observational study of consumer use of fast-food restaurant drive-through lanes: implications for menu labelling policy

  • Christina A Roberto (a1), Elena Hoffnagle (a1), Marie A Bragg (a1) and Kelly D Brownell (a1)
  • DOI: http://dx.doi.org/10.1017/S136898001000039X
  • Published online: 18 March 2010
Abstract
AbstractObjective

Some versions of restaurant menu labelling legislation do not require energy information to be posted on menus for drive-through lanes. The present study was designed to quantify the number of customers who purchase fast food through drive-in windows as a means of informing legislative labelling efforts.

Design

This was an observational study.

Setting

The study took place at two McDonald’s and Burger King restaurants, and single Dairy Queen, Kentucky Fried Chicken, Taco Bell and Wendy’s restaurants.

Subjects

The number of customers entering the chain restaurants and purchasing food via the drive-through lane were recorded. A total of 3549 patrons were observed.

Results

The percentage of customers who made their purchases at drive-throughs was fifty-seven. The overall average (57 %) is likely a conservative estimate because some fast-food restaurants have late-night hours when only the drive-throughs are open.

Conclusions

Since nearly six in ten customers purchase food via the drive-through lanes, menu labelling legislation should mandate the inclusion of menu labels on drive-through menu boards to maximise the impact of this public health intervention.

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Copyright
Corresponding author
*Corresponding author: Email christina.roberto@yale.edu
Linked references
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This list contains references from the content that can be linked to their source. For a full set of references and notes please see the PDF or HTML where available.

3.MT Bassett , T Dumanovsky , C Huang (2008) Purchasing behaviour and calorie information at fast-food chains in New York City. Am J Public Health 98, 14571459.

5.T Kuo , CJ Jarosz , P Simon (2009) Menu labelling as a potential strategy for combating the obesity epidemic: a health impact assessment. Am J Public Health 99, 16801686.

8.CA Roberto , H Agnew & KD Brownell (2009) An observational study of consumers accessing nutrition information in chain restaurants. Am J Public Health 99, 820821.

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Public Health Nutrition
  • ISSN: 1368-9800
  • EISSN: 1475-2727
  • URL: /core/journals/public-health-nutrition
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