In Steinkopf, a former coloured Reserve in the Northern Cape Province, the Nederduitse Gereformeerde Sendingkerk (NGS; Dutch Reformed Mission Church), a former sub-branch of the Nederduitse Gereformeerde Kerk (NGK; Dutch Reformed Church) forged a legitimate public space for the expression of Nama identity in the 1960s. The legitimisation of aboriginal identity was not accidental, but very much an expression of apartheid policies of the day. I hope to demonstrate both the content and the consequences of this particular episode in Steinkopf, and thereby contribute to an understanding of the links between a crumbling capitalist infrastructure and the ideological efforts to reinforce that infrastructure through processes of ethnic strengthening. My claim is that the NGK played an ideological role supporting the capitalist interests as it strengthened the super-structural pillars of the segregation and apartheid eras.