Robert Chia and Andreas Rasche elaborate on the challenges of capturing the actual doing of strategy, which requires researchers to adopt a new worldview. They argue that the traditional ways of studying strategy work have led to an explanatory rupture between research accounts of strategy practice and the practice itself, which is intimately linked to the adoption of a set of epistemological premises that they term the building worldview. This view is characterized by two basic assumptions: (1) individuals are treated as discretely bounded entities; and (2) there is a clear split between the mental and physical realm; cognition and mental representation of the world necessarily precede any meaningful action. Accordingly, strategic action is explained through recourse to the intention of actors. They contrast this with what they refer to as dwelling world-view, which allows getting close to the actual doing of strategy because it does away with the assumption that identities and personal characteristics pre-exist social practice. Within this view, vocial practices are given primacy over individual agency and intention. Thus, strategic actions are explained not on the basis of individual intentions but as the product of particular, historically situated practices. Chia and Rasche discuss the epistemological consequences of these two worldviews showing how research findings depend on the chosen worldview.