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Research Methods is an introduction to the importance of scientific research in everyday life and uses familiar examples to keep students engaged. The text analyzes controversies in psychology to stimulate student interest while explaining crucial methodological concepts. It presents ethical issues related to research, as well as social and cultural factors that might affect it, and provides a comprehensive introduction to a wide variety of methodologies. Through this book, students will learn how to generate research questions and select appropriate methodology, as well as to write a successful research report.Read more
- Presents controversies in psychology to stimulate student interest while explaining important methodological concepts
- Analyzes the important effects of culture and society on research
- Includes study and review questions which allow students to practice and master the material
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- Edition: 4th Edition
- Date Published: March 2019
- format: Paperback
- isbn: 9781108456746
- length: 534 pages
- dimensions: 248 x 175 x 23 mm
- weight: 1.06kg
- contains: 50 b/w illus. 30 tables
- availability: In stock
Table of Contents
Part I. Understanding Research:
1. Psychology, science, and life
2. Ethics in research
3. Planning research: generating a research question
4. Practical issues in planning your research
5. Measurement and sampling
Part II. Experimental Approaches:
6. Conducting an experiment: general principles
7. Experiments with one independent variable
8. Experiments with multiple independent variables
9. Expanding on experimental designs: repeated measures and quasi-experiments
Part III. Correlational and Nonexperimental Designs:
10. Principles of survey research
11. Correlational research
12. Studying patterns in the natural world: observational approaches
13. Research in depth: longitudinal and single-case studies
Part IV. Culture and Research:
14. People are different: considering culture and individual differences in research
Appendix A. Writing a research report
Appendix B. Statistics review
Appendix C. Statistical tables
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