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Interaction and the Standardized Survey Interview

Interaction and the Standardized Survey Interview
The Living Questionnaire

£34.99

  • Date Published: August 2000
  • availability: Available
  • format: Paperback
  • isbn: 9780521665711

£ 34.99
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About the Authors
  • This study investigates in detail the interaction between interviewers and respondents in standardised social survey interviews. Applying the techniques of conversation analysis, Hanneke Houtkoop-Steenstra reveals how certain rules of normal conversation fail to apply in interviews based on a standard questionnaire, and offers original empirical evidence to show what really happens. Her book demonstrates that interview results can only be understood as products of the contingencies of the interview situation, and not, as is usually assumed, the unmediated expressions of respondents' real opinions. Her conclusions have important implications for anyone interested in effective survey compilation and interpretation. The book is highly accessible, setting out the basic tools of conversation analysis simply and clearly, and suggesting ways of improving questionnaire design wherever possible. Its approach will be of great interest to students and researchers of survey methodology.

    • First study using conversation analysis techniques to examine interaction during survey interviews
    • Offers original empirical evidence and suggests ways of improving survey compilation and data validity
    • Accessible style will ensure wide appeal among social science students/researchers studying survey methodology. Also relevant to linguistics, psychology, marketing
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    Reviews & endorsements

    'Conversation Analysis has some important contributions to make to those who want to learn how to do survey interviews better.' APA Review of Books

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    Product details

    • Date Published: August 2000
    • format: Paperback
    • isbn: 9780521665711
    • length: 224 pages
    • dimensions: 229 x 152 x 13 mm
    • weight: 0.34kg
    • availability: Available
  • Table of Contents

    1. The standardized survey interview
    2. Interviewer-respondent interaction
    3. Participant roles
    4. Recipient design
    5. Questioning turn structure and turn taking
    6. Generating recordable answers to field-coded questions
    7. Establishing rapport
    8. Quality of life assessment interviews
    9. Implications for survey methodology
    10. The cost of flexible interviewing.

  • Author

    Hanneke Houtkoop-Steenstra, Universiteit Utrecht, The Netherlands

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