Bavarian Tourism and the Modern World, 1800–1950
During the nineteenth and early twentieth centuries, the tourism industry of Bavaria consistently promoted an image of 'grounded modernity'. This romanticized version of the present reconciled continuity with change, tradition with progress, and nature with science. In an era of rapid and unprecedented change, simultaneously nostalgic and progressive grounded modernity produced an illusion of continuity. It helped make the experience of modernity more tangible by linking impersonal and abstract ideas, like national identity, with familiar experiences and concrete sights. Bavarian Tourism and the Modern World, 1800–1950 examines the connections between Bavarian tourism and the turbulent experience of German modernity during this period. It gauges Germany's long and often unsettling journey to modernity using Bavarian tourism and travel as a lens. Closely examining guidebooks, brochures, postcards and other tourist propaganda, Adam Rosenbaum argues that by pointing visitors to the past, tourism illuminated the present, and produced signposts to the future.
- Defines tourism as a coping mechanism which helped modern citizens to come to terms with rapid socioeconomic changes
- Demonstrates how the marketing of tourism could engage with broader discourses about history and modernity
- Deemphasizes regionalism as an explanatory trope with a more nuanced way of thinking about national and sub-national identities
Reviews & endorsements
'In this ambitious analysis of Bavarian tourism from the early nineteenth century to the middle of the twentieth, Adam T. Rosenbaum offers fresh language for making sense of the German encounter with modernity.' Robert Terrell, H-TGS
Product details
March 2020Paperback
9781107530850
296 pages
210 × 153 × 18 mm
0.52kg
14 b/w illus.
Available
Table of Contents
- Introduction
- 1. A brief history of German travel
- 2. Landscape tourism in Franconian Switzerland
- 3. Nature, modernity, and the spa culture of Bad Reichenhall
- 4. The Augsburg tourism industry and the German past
- 5. The Nazified tourist culture of Munich and Nuremberg
- Epilogue.