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21 SEPTEMBER 2018

Unlock a £22 million market with Cambridge ELT!

Unlock a £22 million market with Cambridge ELT!

Did you know that every year 600,000 customers in the UK and Ireland spend £22 million on English language teaching (ELT) books? Are you seeing this money in your shop's tills?

Many booksellers are not taking advantage of this business, so we are here to help and explain how you can do it.

Struggling for space for a whole new category? Well, to get started you only need 47 cm of shelf space. That would accommodate the bestselling products that ELT learners are looking for, covering Grammar, Exam (IELTS) Preparation and Teacher Training & Development. But, if you have a bigger shop, or for your website, we can offer over 1,000 ISBNs to choose from.

Some booksellers feel ELT is a 'London thing' but that is not the case! There is a widely spread market across the UK and Ireland. As well as visitors, there are many residents who study English, so there are potential customers in every city.

Don't know which books will sell well? No problem, we can help. Cambridge publishes 8 out of 10 bestselling ELT books so we are the ideal publisher to help you grab your share of the £22 million. Please order from your usual wholesaler or email eltsales@cambridge.org to discuss in more detail!

 

 

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