Decision Sciences
Decision Sciences
Howard G. Kunreuther, University of Pennsylvania
Paul J. H. Schoemaker
£41.99
GBPThis long-awaited textbook provides a unified perspective of a rich and varied field. It recognises that in order to develop strategies for improving the decision-making process one needs to understand how decisions are made in practice and in what ways behaviour differs from guidelines implied by normative theories of choice. It is the interplay between descriptive, normative, and prescriptive analysis that gives this book a special flavour. Using a set of illustrative examples, Decision Sciences synthesises current research about different types of decision making, including individual, group, organisational, and societal. Special attention is given to the linkage between problem finding and problem solving. The principal message emerging from the book is that decision making entails a complex set of processes that need to be understood in order to develop sound prescriptions or policy advice.
- A major textbook on a key new area for psychology and business studies
- Authors are major names in the field
- Decision sciences is a new field still undersupplied with textbooks
Product details
October 1993Paperback
9780521338127
484 pages
229 × 152 × 27 mm
0.71kg
74 b/w illus. 46 tables
Available
Table of Contents
- Preface
- Part I: Introduction
- 1. The scope of decision sciences
- 2. Problem finding and alternative generation
- Part II: Individual Decision Making
- 3. Prediction and inference
- 4. Valuation and choice
- 5. Evaluating prescriptive approaches
- Part III: Multi-person Decision Making
- 6. Group decision making
- 7. Formal models of group decision making
- 8. Organisational decision making
- 9. Societal decision making
- Part IV: Epilogue
- References
- Appendices.
