The INSEAD-Wharton Alliance on Globalizing
Strategies for Building Successful Global Businesses
- Editors:
- Hubert Gatignon, INSEAD, Fontainebleau, France
- John R. Kimberly, Wharton School, University of Pennsylvania
- Date Published: September 2004
- availability: Temporarily unavailable - available from TBC
- format: Hardback
- isbn: 9780521835718
Hardback
Other available formats:
eBook
Looking for an inspection copy?
This title is not currently available for inspection. However, if you are interested in the title for your course we can consider offering an inspection copy. To register your interest please contact asiamktg@cambridge.org providing details of the course you are teaching.
-
The INSEAD-Wharton Alliance combines the insights of two leading global business schools to examine the forces that are driving firms to globalize, the consequences - positive and negative - that accompany increasing globalization, and their managerial and political implications. Written by experts in diverse management disciplines - including leadership, finance, marketing, and operations management - the book is an important contribution to contemporary business strategy. In contrast to strident and often heavily rhetorical debates, this volume focuses on the managerial strategies involved in globalizing businesses, including leadership, market entry and managing risks. The non-partisan treatment of the issues will be of interest to managers wrestling with the many challenges of globalizing, to policy makers interested in whether and how to either slow or to accelerate the process, and to those in non-governmental organizations concerned with understanding global business challenges.
Read more- First time that world-class experts from the renowned INSEAD-Wharton Alliance combine on this important contemporary subject
- Controversial, central topic for managers as well as business professors and graduate students
- Covers the key debates over globalization in key management fields and also offers practical angle of what globalizing means for business in practice
Reviews & endorsements
'… a milestone on the unified academic treatment of global business.' getAbstract.com
See more reviews'Excellent introduction to the issues at the leading edge of globalization today.' Long Range Planning
Customer reviews
Not yet reviewed
Be the first to review
Review was not posted due to profanity
×Product details
- Date Published: September 2004
- format: Hardback
- isbn: 9780521835718
- length: 474 pages
- dimensions: 236 x 159 x 39 mm
- weight: 0.887kg
- contains: 15 tables
- availability: Temporarily unavailable - available from TBC
Table of Contents
1. Globalization and its challenges Hubert Gatignon and John R. Kimberly
Part I. Leading the Global Organization:
2. The changing international corporate governance landscape Mauro F. Guillén and Mary O'Sullivan
3. Corporate governance and leadership in a globalizing equity market Michael Useem
4. Leadership in a global organization: a cross-cultural perspective Robert J. House, Mansour Javidan and Günter Stahl
5. The globalization of business education Arnoud De Meyer, Patrick Harker and Gabriel Hawawini
Part II. Global Market Participation:
6. Globalization through acquisitions and alliances: an evolutionary perspective Harbir Singh and Maurizio Zollo
7. Developing new products and services for the global market Reinhard Angelmar
8. Managing brands in global markets George S. Day and David J. Reibstein
9. Global marketing of new products Hubert Gatignon and Christophe Van den Bulte
10. Global equity capital markets for emerging growth firms: patterns, drivers, and implications for the globalizing entrepreneur Raphael Amit and Christoph Zott
Part III. Managing Risk and Uncertainty:
11. Cross-border valuation: the international cost of equity capital Gordon Bodnar, Bernard Dumas and Richard Marston
12. Managing risk in global supply chains Paul R. Kleindorfer and Luk Van Wassenhove
13. Global recombination: cross-border technology and innovation management Philip Anderson and Lori Rosenkopf
14. From corporate social responsibility to global citizenship Eric W. Orts
15. Colliding forces: domestic politics and the global economy Ethan B. Kapstein and Stephen J. Kobrin
16. Global implications of information and telecommunication technologies (ICT) Arnoud De Meyer
Part IV. Implications and Conclusions:
17. Globalization and its many faces: the case of the health sector Lawton R. Burns, Thomas D'Aunno and John R. Kimberly
18. The continuing process of globalizing Hubert Gatignon and John Kimberly.
Related Books
also by this author
Sorry, this resource is locked
Please register or sign in to request access. If you are having problems accessing these resources please email lecturers@cambridge.org
Register Sign in» Proceed
You are now leaving the Cambridge University Press website. Your eBook purchase and download will be completed by our partner www.ebooks.com. Please see the permission section of the www.ebooks.com catalogue page for details of the print & copy limits on our eBooks.
Continue ×Are you sure you want to delete your account?
This cannot be undone.
Thank you for your feedback which will help us improve our service.
If you requested a response, we will make sure to get back to you shortly.
×