Looking for an examination copy?
If you are interested in the title for your course we can consider offering an examination copy. To register your interest please contact email@example.com providing details of the course you are teaching.
This book presents a history of behavioral economics. The recurring theme is that behavioral economics reflects and contributes to a fundamental reorientation of the epistemological foundations upon which economics had been based since the days of Smith, Ricardo, and Mill. With behavioral economics, the discipline has shifted from grounding its theories in generalized characterizations to building theories from behavioral assumptions directly amenable to empirical validation and refutation. The book proceeds chronologically and takes the reader from von Neumann and Morgenstern's axioms of rational behavior, through the incorporation of rational decision theory in psychology in the 1950s–1970s, and to the creation and rise of behavioral economics in the 1980s and 1990s at the Sloan and Russell Sage Foundations.Read more
- The first history of behavioral economics on the market
- Offers a genuine and neutral understanding of the historical, philosophical, and societal contexts from which behavioral economics emerged
- Based on exclusive interviews with participants and draws on a number of previously unexplored archives
Reviews & endorsements
"This superb book gives the reader a unique and fascinating window into the historical and intellectual origins of behavioral economics, a movement that is rebuilding economics on a new, more realistic foundation."
George Loewenstein, Herbert A. Simon Professor of Economics and Psychology, Carnegie Mellon UniversitySee more reviews
"The author provides a balanced treatment of diverging views with a light hand on interpretation … Summing up: highly recommended."
M. H. Lesser, Choice
‘Together, the two narratives make for a richer fabric that can undergird future debates and serve as a basis for much-needed further work on the history, philosophy, and methodology of behavioral economics.’ Erik Angner, Journal of the History of Economic Thought
Not yet reviewed
Be the first to review
Review was not posted due to profanity×
- Date Published: October 2015
- format: Paperback
- isbn: 9781107569546
- length: 238 pages
- dimensions: 229 x 152 x 14 mm
- weight: 0.35kg
- contains: 6 b/w illus. 1 table
- availability: Available
Table of Contents
1. Understanding human behavior
2. The incorporation of von Neumann and Morgenstern's behavioral axioms in economics and psychology
3. 'Measurement theory in psychology is behavior theory'
4. Kahneman and Tversky: heuristics, biases, and prospects for psychology and economics
5. Incorporating psychological experiments in economics and the construction of behavioral economics
6. Building and defining behavioral economics
Sorry, this resource is locked
Please register or sign in to request access. If you are having problems accessing these resources please email firstname.lastname@example.orgRegister Sign in
You are now leaving the Cambridge University Press website. Your eBook purchase and download will be completed by our partner www.ebooks.com. Please see the permission section of the www.ebooks.com catalogue page for details of the print & copy limits on our eBooks.Continue ×