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4 - The Great Horse Race: Finding Meaning in Presidential Campaigns

Published online by Cambridge University Press:  05 September 2015

James A. Stimson
Affiliation:
University of North Carolina, Chapel Hill
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Summary

Democrats were in the dumps. Beginning election year 2000, they had an unusually good record to run on but a candidate they believed was a stiff. From the time of Bill Clinton's reelection in 1996, it was evident that Al Gore would seek election to the presidency in 2000 – and it was evident to most that he would lose. As election season dawned, some party leaders kept a stiff upper lip about Gore's prospects. But those who were free to speak their minds were uniform in assessing his chances as poor and in blaming the poor chances on Al Gore himself.

Gore was wooden and uncomfortable; his proper blue-suit demeanor screamed “politician” to a nation leery of politicians. The public knew little of Gore, and what it knew was mainly bad news. Gore had done something unsavory, maybe illegal, in a Buddhist temple. He had done fund raising in 1996 from the White House. But more than that, he just didn't seem to have it. Standing beside Bill Clinton was an always unfavorable comparison for Gore. One of the most remarkable politicians of all times, Clinton's chemistry with voters seemed so nearly magical that nothing he did in office – where he set new standards for presidential embarrassment in the Lewinsky episode – seemed to matter. Gore, who's behavior was exemplary in contrast, evoked no warmth or trust.

Republicans at the same time expressed a confidence not seen since Ronald Reagan's 1984 landslide. George W. Bush raised massive sums of money the year before the campaign and consolidated the support of the Republican establishment before the primary season began. His outmaneuvered and ill-funded opponents tested him only briefly before conceding in early March that Bush had already won the Republican nomination. Bush's lead over Gore in the early season horse race polls was so substantial that most Republicans were openly assuming that the White House was theirs, planning already early in the year 2000 for the January 2001 transition to power. After a well-scripted show of unity (which was real) and diversity (which was not real) in the Republican convention in late July, the already substantial lead ballooned from the convention bounce to a level that appeared insurmountable.

Type
Chapter
Information
Tides of Consent
How Public Opinion Shapes American Politics
, pp. 85 - 124
Publisher: Cambridge University Press
Print publication year: 2015

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