From Teacher to Manager: Managing Language Teaching Organizations

Ron White; Andrew Hockley; Julie van der Horst Jansen; Melissa S. Laughner

doi:10.1017/9781009406505

From Teacher to Manager

Managing Language Teaching Organizations

This book introduces key concepts required by managers of language teaching organizations, covering topics from strategic and operational financial management, sales and marketing and customer service through to academic and human resource management. It is designed for Directors and Assistant Directors of Studies, Academic Directors, and School Owners, including those moving into a management role from teaching or administration. It is written in a clear and straightforward style making it easy for busy managers to digest.

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From Teacher to Manager

Managing Language Teaching Organizations

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Contents

Frontmatter
pp i-ii

Contents
pp iii-iv

Thanks & acknowledgements
pp v-vi

Introduction
pp 1-4

1 - Managing in the LTO
pp 5-24

2 - Organizational behaviour and management
pp 25-50

3 - Human resource management
pp 51-78

4 - Marketing and sales
pp 79-112

5 - Customer service
pp 113-150

6 - Strategic financial management
pp 151-176

7 - Operational financial management
pp 177-200

8 - Academic management
pp 201-232

9 - Managing change
pp 233-254

10 - Project management
pp 255-270

Appendix
pp 271-276

References & further reading
pp 277-282

Index
pp 283-288

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From Teacher to Manager

Managing Language Teaching Organizations

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