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2. Communication and community services: Malawi Red Cross Society: Communication to promote community services

Published online by Cambridge University Press:  13 January 2010

Extract

The topic “Communication to promote community services” sounds simple, but it is vital because it points to the contribution that any health-oriented institution should make towards the general success of its undertakings.

On closer examination it will be seen that one basic communication task, which, however, involves a number of sub-tasks all geared towards achieving the same objectives, is the promotion of community services through publicity.

Type
III. Communication and National Red Cross and Red Crescent Society Activities
Copyright
Copyright © International Committee of the Red Cross 1990

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