Skip to main content Accessibility help
×
Hostname: page-component-848d4c4894-wg55d Total loading time: 0 Render date: 2024-04-30T17:16:25.597Z Has data issue: false hasContentIssue false

1 - Globalization and internationalization: the perspective of emerging countries

Published online by Cambridge University Press:  01 March 2011

Afonso Fleury
Affiliation:
Universidade de São Paulo
Maria Tereza Leme Fleury
Affiliation:
Fundação Getúlio Vargas, Rio de Janeiro
Get access

Summary

Let Fame with wonder name the Greek no more,

What lands he saw, what toils at sea he bore;

Nor more the Trojan's wand'ring voyage boast,

What storms he brav'd on many a perilous coast:

No more let Rome exult in Trajan's name,

Nor Eastern conquests Ammon's pride proclaim;

A nobler hero's deeds demand my lays

(Camões, The Lusiads, as translated by W. J. Mickle in the eighteenth century)

Those who go to sea prepare on land

The Portuguese navigations, sung by Luiz de Camões in his poem The Lusiads, significantly expanded the world as it was known in the fifteenth and sixteenth centuries. They are part of the globalization process, which should not be seen as a recent phenomenon, given that since humankind's earliest days, man has been venturing into new territories.

What caused the Iberian globalization project to stand out was not only its geographic, economic, and cultural scope, but the preparation process that preceded it. In the fourteenth and fifteenth centuries, the School of Sagres was a cornerstone for the whole venture. It was there that the project was conceived and planned, under the leadership of the bastard king D. João I, of his English wife Phillipa of Lancaster, who modernized the Portuguese court, and of their children and aides, not to speak of the heroes in the battles against the Spaniards and the Moors, all of whom played a relevant role.

Type
Chapter
Information
Brazilian Multinationals
Competences for Internationalization
, pp. 13 - 40
Publisher: Cambridge University Press
Print publication year: 2011

Access options

Get access to the full version of this content by using one of the access options below. (Log in options will check for institutional or personal access. Content may require purchase if you do not have access.)

Save book to Kindle

To save this book to your Kindle, first ensure coreplatform@cambridge.org is added to your Approved Personal Document E-mail List under your Personal Document Settings on the Manage Your Content and Devices page of your Amazon account. Then enter the ‘name’ part of your Kindle email address below. Find out more about saving to your Kindle.

Note you can select to save to either the @free.kindle.com or @kindle.com variations. ‘@free.kindle.com’ emails are free but can only be saved to your device when it is connected to wi-fi. ‘@kindle.com’ emails can be delivered even when you are not connected to wi-fi, but note that service fees apply.

Find out more about the Kindle Personal Document Service.

Available formats
×

Save book to Dropbox

To save content items to your account, please confirm that you agree to abide by our usage policies. If this is the first time you use this feature, you will be asked to authorise Cambridge Core to connect with your account. Find out more about saving content to Dropbox.

Available formats
×

Save book to Google Drive

To save content items to your account, please confirm that you agree to abide by our usage policies. If this is the first time you use this feature, you will be asked to authorise Cambridge Core to connect with your account. Find out more about saving content to Google Drive.

Available formats
×