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7 - Crises

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Summary

We are War Merchants and We cannot judge the Effects of Peace

MCKNIGHT & MCILWRATH'S comment highlights the fact that there were many wars during this period; and that many merchants were used to, and comfortable with, coping in a war economy. Indeed, the Treaty of Amiens in 1801, to which this quote refers, created only a temporary lull in the French Wars. McKnight & McIlwrath were trading from Ayr, Scotland, but John Perhouse of Philadelphia noted a similar attitude a few weeks later, commenting that the merchants there were in despair having planned for a long war. Clearly, some merchants were more prepared, willing, or able to conduct business in a difficult business environment. Moreover, some such as McKnight & McIlwrath and Andrew Clow, positively thrived on these situations or involved themselves in speculation. In contrast, others such as James Lawson were clearly uneasy trading during periods of conflict.

Whilst war was a major phenomenon throughout the eighteenth century, there were other types of crises as well. These included imagined crises, natural crises, economic crises and financial crises. Often financial crises were caused by ‘real’ crises. These had both positive and negative features and outcomes, all of with which merchants had to cope. Personal trust was an extremely important element of the business culture at such times. Communications were even slower and less reliable than usual, levels of institutional and general trust were low, and uncertainty high. An existing good reputation was important during these periods, and many tried to keep to their obligations in order to enhance that reputation and thereby enable them to trade in the future. In these difficult times networks were retrenched, but at the same time, merchants created various institutions which helped them to combat the challenges facing them.

This chapter first explores what constitutes a crisis, before discussing ‘imagined’ crises, natural crises, war, and financial crises. Three case studies are then investigated: the American War of Independence, the abolition of the British-Atlantic slave trade, and the build-up to the Anglo-American War. These case studies facilitate a discussion of how the business culture helped both individuals and business communities cope with, and react to, such events.

Type
Chapter
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‘Merely for Money’?
Business Culture in the British Atlantic, 1750–1815
, pp. 198 - 234
Publisher: Liverpool University Press
Print publication year: 2012

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