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Appendix: Survey Conducted from August to December 2019

Published online by Cambridge University Press:  20 January 2022

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Summary

Two previous surveys were conducted by the team in April 2018 and September 2018. This final survey sought to identify the attitudes of persons living outside China towards Made-in-China content and their propensity to use PRC digital platforms.

Thank you for linking to our survey. This survey is part of an Australian Research Council project ‘Digital China: from Cultural Presence to Innovative Nation (2017–2019). More information about this project can be found at the Digital China website. The survey is designed for people currently living outside China.

Chinese entertainment content (film, TV, animation, games and online video) refers to content produced in the People's Republic of China including content co-produced in the PRC.

The survey is completely anonymous. Your answers will be treated as confidential and used only for the purposes of this project. The survey asks for information about your perception and consumption of Chinese media, including online media.

The survey will take less than 10 minutes of your time. Please select one answer for each question unless indicated otherwise.

Your nationality (as it appears on your passport)

  • • Australia

  • • Hong Kong SAR

  • • Indonesia

  • • Japan

  • • Malaysia

  • • New Zealand

  • • PR China

  • • Singapore

  • • South Korea

  • • Taiwan

  • • Other (please specify)

Where do you live now?

  • • Australia

  • • Hong Kong SAR

  • • Indonesia

  • • Japan

  • • Malaysia

  • • New Zealand

  • • PR China

  • • Singapore

  • • South Korea

  • • Taiwan

  • • Other (please specify)

What is your age?

  • • Under 18

  • • 18–28

  • • 29–39

  • • 40–50

  • • 51–61

  • • Over 61

What is your gender?

  • • Male

  • • Female

  • • Other

Which of the following best describes your educational level? (Choose one answer only)

  • • Master's or higher degree

  • • Bachelor's degree

  • • High school or equivalent

  • • Below high school

  • • Other (please specify)

Have you ever viewed entertainment content produced in mainland China (film, TV, animation, games and online video)? (Choose one answer only)

  • • Yes

  • • No (please go to answer question 13)

  • • I’ve seen Chinese language content but I’m not certain of its origin

Please choose the best statement to describe your connection to China. (Choose one answer only)

  • • I am a Chinese national (i.e. passport)

  • • I have Chinese heritage

  • • My partner/spouse is ethnic Chinese

  • • Someone in my extended family is of Chinese heritage

  • • I have Chinese friends

  • • I have learned some Chinese language

  • • I have no connection to China

  • • Other reason, please specify

Type
Chapter
Information
China’s Digital Presence in the Asia-Pacific
Culture, Technology and Platforms
, pp. 163 - 168
Publisher: Anthem Press
Print publication year: 2020

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