Skip to main content Accessibility help
×
Hostname: page-component-848d4c4894-x5gtn Total loading time: 0 Render date: 2024-05-03T11:43:43.949Z Has data issue: false hasContentIssue false

4 - Standardization and the Monopoly Bell System, 1880s–1930s

Published online by Cambridge University Press:  05 June 2014

Andrew L. Russell
Affiliation:
Stevens Institute of Technology, New Jersey
Get access

Summary

I think that if we don’t consider a distinction in our use of the word standard and standardization we are very likely to get into trouble … outsiders will have reason to assert that what we are attempting to do is to muzzle all possible development. What we are actually trying to do by our standardization work is to develop the telephone art in the best way that we know how to develop it.

– Frank Jewett, Assistant Chief Engineer, Western Electric, 1915

We have seen how organizations such as the American Standards Association (ASA) arose as creative responses to the status quo – that is, to the inadequacy of existing markets and hierarchies to provide effective mechanisms to coordinate technical standardization in American industry. The emergence of the “voluntary consensus” model of committee standardization, significant as it was, begs a related question: How did monopoly firms develop standards, and how did their standardization efforts fit within the collaborative, consensus-based model developed in the late nineteenth and early twentieth centuries within trade associations and engineering societies?

Conventional answers to these questions point to the power of the managerial hierarchies that exist within monopoly firms. In the conventional view, monopolies create standards through a hierarchical, closed, and proprietary process as part of a broader strategy to erect barriers to entry and maintain centralized control over a given market or markets. They capture the network effects that standardization generates. Monopolies, in this view, act in a monolithic and almost petulant manner: their goal is to reduce variety, stifle outside innovations, lock in users, and preserve their control.

Type
Chapter
Information
Open Standards and the Digital Age
History, Ideology, and Networks
, pp. 95 - 130
Publisher: Cambridge University Press
Print publication year: 2014

Access options

Get access to the full version of this content by using one of the access options below. (Log in options will check for institutional or personal access. Content may require purchase if you do not have access.)

References

Jewett, Frank, “Discussion of Mr. McQuarrie’s Paper,” Western Electric Company, Manufacturing and Engineering Conference, Chicago, Illinois, May 24–28, 1915Google Scholar
Shapiro, Carl and Varian, Hal R., Information Rules: A Strategic Guide to the Network Economy (Boston: Harvard Business School Press, 1999), 103–172Google Scholar
Nuechterlein, Jonathan E. and Weiser, Philip J., Digital Crossroads: American Telecommunications Policy in the Internet Age (Cambridge, MA: The MIT Press, 2005), 1–30Google Scholar
Galambos, Louis, “Looking for the Boundaries of Technological Determinism: A Brief History of the Telephone System,” in Mayntz, Renate and Hughes, Thomas P., eds., The Development of Large Technical Systems (Boulder, CO: Westview Press, 1988), 143Google Scholar
Auw, Alvin von, Heritage and Destiny: Reflections on the Bell System in Transition (New York: Praeger, 1983), 6Google Scholar
Wu, Tim, The Master Switch: The Rise and Fall of Information Empires (New York: Knopf, 2010)Google Scholar
Hoddeson, Lillian, “The Emergence of Basic Research in the Bell Telephone System, 1875–1915,” Technology and Culture 22 (1981): 512–544CrossRefGoogle Scholar
John, Richard R., Network Nation: Inventing American Telecommunications (Boston: Harvard University Press, 2010), 8–10CrossRefGoogle Scholar
Hughes, Thomas P., “From Firm to Networked System,” Business History Review 79 (2005): 587–593CrossRefGoogle Scholar
Usselman, Steven W., Regulating Railroad Innovation: Business, Technology, and Politics in America, 1840–1920 (New York: Cambridge University Press, 2002)CrossRefGoogle Scholar
Vincenti, Walter G., What Engineers Know and How They Know It: Analytical Studies from Aeronautical History (Baltimore: The Johns Hopkins University Press, 1990), 7–9Google Scholar
Coase, Ronald H., “The Nature of the Firm,” Economica 4 (1937): 386–405CrossRefGoogle Scholar
Smith, George David, The Anatomy of a Business Strategy: Bell, Western Electric, and the Origins of the American Telephone Industry (Baltimore: The Johns Hopkins University Press, 1985)Google Scholar
Garnet, Robert W., The Telephone Enterprise: The Evolution of the Bell System’s Horizontal Structure, 1876–1909 (Baltimore: The Johns Hopkins University Press, 1985)Google Scholar
Wasserman, Neil H., From Invention to Innovation: Long-Distance Telephone Transmission at the Turn of the Century (Baltimore: The Johns Hopkins University Press, 1985)Google Scholar
Fagen, M. D., ed., A History of Engineering and Science in the Bell System: The Early Years (New York: The Laboratories, 1975)Google Scholar
Lipartito, Kenneth, The Bell System and Regional Business: The Telephone in the South, 1877–1920 (Baltimore: The Johns Hopkins University Press, 1989), 116–168Google Scholar
John, Richard R., “Vail, Theodore Newton,” American National Biography Online (February 2000)Google Scholar
MacDougall, Robert, “Long Lines: AT&T’s Long-Distance Network as an Organizational and Political Strategy,” Business History Review 80 (2006): 305–307CrossRefGoogle Scholar
Jewett, Frank B., “John Joseph Carty, 1861–1932,” National Academy of Science Biographical Memoirs (New York: Columbia University Press, 1936), 2–27Google Scholar
Miranti, Paul J., Jr., “Probability Theory and the Challenge of Sustaining Innovation: Traffic Management at the Bell System, 1900–1929,” in Clarke, Sally H., Lamoreaux, Naomi R., and Usselman, Steven W., eds., The Challenge of Remaining Innovative: Insights from Twentieth-Century Business History (Stanford, CA: Stanford University Press, 2009), 114–131Google Scholar
Galambos, Louis, “Theodore N. Vail and the Role of Innovation in the Modern Bell System,” Business History Review 66 (1992): 99–103CrossRefGoogle Scholar
Buckley, Oliver E., “Frank Baldwin Jewett,” National Academy of Science Biographical Memoirs (New York: Columbia University Press, 1952), 239–264Google Scholar
Marchand, Roland, Creating the Corporate Soul: The Rise of Public Relations and Corporate Imagery in American Big Business (Berkeley: University of California Press, 1998), 48–87Google Scholar
John, Richard R., “Theodore N. Vail and the Civic Origins of Universal Service,” Business and Economic History 28 (1999): 71–81Google Scholar
Mueller, Milton, Universal Service: Competition, Interconnection, and Monopoly in the Making of the American Telephone System (Cambridge, MA: The MIT Press and American Enterprise Institute, 1997), 92–135Google Scholar
Federal Communications Commission, Investigation of the Telephone Industry of the United States (Washington, DC: Government Printing Office, 1939), 475–485Google Scholar
Taylor, Frederick W., The Principles of Scientific Management (New York: Harper & Brothers Publishers, 1911), 7Google Scholar
Buckley, Oliver E., “Bancroft Gherardi, 1873–1941,” National Academy of Science Biographical Memoirs (New York: Columbia University Press, 1957), 157Google Scholar
Gherardi, Bancroft, “The Commercial Loading of Telephone Circuits in the Bell System,” Transactions of the AIEE 30 (1911): 1743–1773Google Scholar
Gherardi, Bancroft, “Discussion of Transmission – Cooperation of Departments,” Telephony 62 (1912): 468–470Google Scholar
American Telephone and Telegraph Company, Telephone Transmission: Meeting of the Technical Representatives of the Bell System (New York City: December 11–12, 1916)Google Scholar
Reich, Leonard S., The Making of Industrial Research: Science and Business at GE and Bell, 1876–1926 (New York: Cambridge University Press, 1985), 180–181Google Scholar
Thayer, Harry B., “The Development of Development and Research,” Bell Telephone Quarterly 4 (1925): 6 (emphasis added)Google Scholar
Gherardi, Bancroft, “Conference of Personnel Group,” Bell Telephone Quarterly 1 (July 1922): 39–43Google Scholar
Gherardi, Bancroft and Jewett, Frank B., “Telephone Communication System of the United States,” The Bell System Technical Journal 9 (1930), 1–100CrossRefGoogle Scholar
Osborne, Harold S., “The Fundamental Role of Standardization in the Operations of the Bell System,” American Standards Association Bulletin (September, 1931), 3Google Scholar
Lyon, O. C., “Standardization of Non-Technical Telephone Supplies,” American Telephone and Telegraph Company, Plant and Engineering Conference of the Bell System, New York City, December 6–10, 1920, Section IV, 97–103Google Scholar
Covey, A. B., “The Bell System’s Best Sellers,” Bell Telephone Magazine (Summer 1952), 90Google Scholar
Osborne, Harold S., “Abstract of Discussion of Osborne Paper on Standardization in the Bell System,” American Standards Association Bulletin (October 1931), 27–28Google Scholar
Gherardi, Bancroft, “Voices Across the Sea,” North American Review 224 (1927): 654–661Google Scholar
Lipartito, Kenneth, “When Women Were Switches: Technology, Work, and Gender in the Telephone Industry, 1890–1920,” American Historical Review 99 (1994): 1074–1111CrossRefGoogle Scholar
Green, Venus, “Goodbye Central: Automation and the Decline of ‘Personal Service’ in the Bell System, 1878–1921,” Technology and Culture 36 (1995): 912–949CrossRefGoogle Scholar
Gherardi, Bancroft and Charlesworth, Harry P., “Machine Switching for the Bell System,” Telephone Review Vol. 2, Supplement (April 1920): 1–12Google Scholar
Van Hagen, A. E., “The Dial Office ‘Cutover,’” Bell Telephone Quarterly8 (1929): 96Google Scholar
Gherardi, Bancroft, “Engineering Considerations,” in American Telephone and Telegraph Company, Conference to Discuss Economy and Efficiency in Operation, Shawnee, Pennsylvania, October 18–25, 1922; Buckley, “Bancroft Gherardi,” 169–170Google Scholar
Gherardi, Bancroft, “The Bell System,” Bell Telephone Quarterly 4 (1925): 255–265Google Scholar
Galambos, , “Innovation in the Modern Bell System”; United States Congress, Report of the Federal Communications Commission on the Investigation of the Telephone Industry in the United States (Washington, DC: Government Printing Office, 1939)Google Scholar
Albright, H. F., “The Business Activities and Relations of Members of Engineering and Manufacturing Departments Outside the Western Electric Company,” Manufacturing and Engineering Conference (1915)Google Scholar
Adams, Stephen B. and Butler, Orville R., Manufacturing the Future: A History of Western Electric (New York: Cambridge University Press, 1999), 79Google Scholar
Railroad Commission of the State of California, Inductive Interference between Electric Power and Communication Circuits: Selected Technical Reports with Preliminary and Final Reports of the Joint Committee on Inductive Interference and Commission’s General Order for Prevention or Mitigation of Such Interference (Sacramento: California State Printing Office, 1919)Google Scholar
Griswold, A. H. and Mastick, R. W., “Inductive Interference as a Practical Problem,” Transactions of the American Institute of Electrical Engineers 16 (1916): 1051–1094CrossRefGoogle Scholar
Bedell, Frederick, “Characteristics of Admittance Type of Wave-Form Standard,” Transactions of the American Institute of Electrical Engineers 16 (1916): 1155–1186CrossRefGoogle Scholar
Coe, Lewis, The Telephone and Its Several Inventors (Jefferson, NC: McFarland & Company, 1995), 158–159Google Scholar
Gherardi, Bancroft, “Progress of the Joint Committee on Relations of Supply and Signal Circuits,” Bell Telephone Quarterly 1 (April 1922): 49–54Google Scholar
Gherardi, Bancroft and Pack, Robert F., “Report on Joint General Committee, Bell System and N. E. L. A.,” National Electric Light Association Proceedings 83 (1926): 191–193Google Scholar
Gherardi, and Pack, , “Report on Joint General Committee”; American Committee on Inductive Coordination, Bibliography on Inductive Coordination (New York: American Committee on Inductive Coordination, 1925)Google Scholar
Agnew, P. G., “How Business Is Policing Itself,” The Nation’s Business (December 1925): 41–43Google Scholar
Phelps, Howard S., “Report on Inductive Coordination Committee,” National Electric Light Association Proceedings 83 (1926): 851–852Google Scholar
Martin, J. C., “Report of Inductive Coordination Committee,” National Electric Light Association Proceedings 84 (1927): 625–626Google Scholar
Gherardi, Bancroft, “Discussion at Pacific Coast Convention,” Transactions of the American Institute of Electrical Engineers 47 (1928): 50Google Scholar
Corbett, Laurence Jay, Inductive Coordination of Electric Power and Communication Circuits (San Francisco: The J. H. Neblett Pressroom, Ltd., 1936), xiiiGoogle Scholar
Gieryn, Thomas F., “Boundary-Work and the Demarcation of Science from Non-Science: Strains and Interests in Professional Ideologies of Scientists,” American Sociological Review 48 (1983): 781–795CrossRefGoogle Scholar
Star, Susan Leigh and Griesemer, James R., “Institutional Ecology, ‘Translations’ and Boundary Objects: Amateurs and Professionals in Berkeley’s Museum of Vertebrate Zoology, 1907–39,” Social Studies of Science 19 (1989): 387–420CrossRefGoogle Scholar
Wenger, Etienne, Communities of Practice: Learning, Meaning, and Identity (New York: Cambridge University Press, 1998)CrossRefGoogle Scholar
Serrill, William J., “President’s Report,” American Standards Year Book (New York: American Standards Association, 1930), 9–10Google Scholar
Slotten, Hugh R., Radio and Television Regulation: Broadcast Technology in the United States, 1920–1960 (Baltimore: The Johns Hopkins University Press, 2000)Google Scholar
Johnson, Gerald, “Goetz Type Telephone Tokens,” TAMS Journal (April 1978): 48–53Google Scholar
Osborne, Harold S., “Standardization in the Bell System – II,” Bell Telephone Quarterly 8 (1929): 150–151Google Scholar

Save book to Kindle

To save this book to your Kindle, first ensure coreplatform@cambridge.org is added to your Approved Personal Document E-mail List under your Personal Document Settings on the Manage Your Content and Devices page of your Amazon account. Then enter the ‘name’ part of your Kindle email address below. Find out more about saving to your Kindle.

Note you can select to save to either the @free.kindle.com or @kindle.com variations. ‘@free.kindle.com’ emails are free but can only be saved to your device when it is connected to wi-fi. ‘@kindle.com’ emails can be delivered even when you are not connected to wi-fi, but note that service fees apply.

Find out more about the Kindle Personal Document Service.

Available formats
×

Save book to Dropbox

To save content items to your account, please confirm that you agree to abide by our usage policies. If this is the first time you use this feature, you will be asked to authorise Cambridge Core to connect with your account. Find out more about saving content to Dropbox.

Available formats
×

Save book to Google Drive

To save content items to your account, please confirm that you agree to abide by our usage policies. If this is the first time you use this feature, you will be asked to authorise Cambridge Core to connect with your account. Find out more about saving content to Google Drive.

Available formats
×