Book contents
- The Cambridge Handbook of Consumer Psychology
- The Cambridge Handbook of Consumer Psychology
- Copyright page
- Contents
- Figures
- Tables
- Contributors
- Introduction
- Part I Individual Consumer Decision Making and Behavior
- Part II Interpersonal and Social Consumer Psychology
- Part III Societal Structures
- Name Index
- Subject Index
- References
Part II - Interpersonal and Social Consumer Psychology
Published online by Cambridge University Press: 05 October 2015
Book contents
- The Cambridge Handbook of Consumer Psychology
- The Cambridge Handbook of Consumer Psychology
- Copyright page
- Contents
- Figures
- Tables
- Contributors
- Introduction
- Part I Individual Consumer Decision Making and Behavior
- Part II Interpersonal and Social Consumer Psychology
- Part III Societal Structures
- Name Index
- Subject Index
- References
Summary
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- Information
- The Cambridge Handbook of Consumer Psychology , pp. 255 - 504Publisher: Cambridge University PressPrint publication year: 2015
References
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