The success of a plan depends on its implementation. To ensure that the action plan designed is implemented successfully, you need to undertake 'joint fieldwork’ During joint fieldwork, you may have to demonstrate how to implement the actions suggested by you, for example, how to effectively communicate with the doctor and highlight a particular point. You need to carry out the joint fieldwork every month. It gives you an excellent opportunity to:

• help your team members perform better

• assess the level of implementation of strategies

• establish your leadership

• train and develop their professional competence

• assess their activities

• assess the movement of different products

• assess the availability of different products

• develop rapport with key customers

• find out about your competitors' activities

• assess sales trends in different markets

You need to observe the number of times you conduct joint fieldwork to help your team member. Field Managers mostly check what is not being done or done wrongly instead of observing what is done correctly. So first ask yourself the following questions:

• What is your attitude towards joint fieldwork?

• How often do you insist on the implementation of strategies?

• How well are you accepted as a leader?

• How much emphasis do you give on ‘on-the-job training’?

• Do you assess the movement of different products, especially new and key products, during your visit?

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