So we have now come to the end of this volume. As I have said in the Preface, what I write in this book may not make everyone happy because there is no way that I can cover every angle of performing cross-cultural research in one volume. I have also deliberately excluded specific qualitative methods because I believe that they do not do justice to sensitive cross-cultural research. You can blame me if you like.

Throughout the book, however, I have advocated the performance of cross-cultural research more ethically, sensibly and responsibly. I have pointed to many challenges that cross-cultural researchers may have to deal with in their research. I have suggested culturally sensitive and appropriate research methods that would work well with cultural groups. I have offered many thought-provoking angles which I am sure will be of value to many new and experienced researchers who wish to perform cross-cultural research. If you have stayed with me throughout the book, I am sure that you will be able to perform your cross-cultural research responsibly and successfully. This is your reward.