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Navigating Global Business
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Book description

Navigating Global Business integrates and synthesizes all available country cluster studies into a nested meta-structure accompanied by eco-cultural correlates that distinguish amongst clusters. The broad range of analyses will appeal to researchers and practitioners, seasoned multi-firm executives, those in small firms seeking internationalization, and anyone intrigued by the greater question of human diversity. The book covers key work-related cultural dimensions for much of the world, and includes examples of applications in most business areas. Also exhibited are the correlates of culture, some of which, such as language and religion, speak to the origin of cultural variations in addition to illustrating key variants of the global terrain. Finally, the authors examine how patterns might have changed over time, providing a rigorous and realistic assessment of the fruits of globalization.


'To advance beyond the global/local moniker, read this book: it will tell you how and why.'

Ed Lawler - Marshall School of Business, University of Southern California

'In a global environment, you cannot afford to fly blind. This book, an essential read for the global executive, lays out the cultural landscape on which international business rests and guides you on how to navigate this terrain.'

Leslie H. Wexner - Chairman and CEO, L Brands

'Navigating Global Business: A Cultural Compass reflects more than thirty years of rigorous analysis of published data on cultural similarities and differences, enriched by information from sixty different organizational and managerial dimensions. This is the definitive, go-to sourcebook for any scholar or manager who seeks a deeper understanding of the managerial consequences of culture at macro as well as micro levels.'

Wayne F. Cascio - Robert H. Reynolds Chair in Global Leadership and Academic Chair, CU Executive MBA Program, The Business School, University of Colorado, Denver

'At an epic crossroads, academia needs to jump orbits into greater managerial relevance. Ronen and Shankar's work has the escape velocity to do it.'

Russ Klein - CEO of American Marketing Association

'This book is much more than the title implies. It is indispensable for global business and those interested in the interrelatedness and conflict among countries. It is monumental in scope because it is a synthesis of the most compelling empirical, large scale studies of culture, leadership, and organizational behavior. It is both exciting and arduous, explaining the pervasive influence of culture on business and work values.'

Peter W. Dorfman - Professor Emeritus, New Mexico State University, former President of the Board, GLOBE Foundation for Research and Education

‘A superbly crafted, organized and presented work of sterling scholarship, Navigating Global Business: A Cultural Compass is unreservedly recommended as a core addition to corporate, community and academic library Business Management instructional reference collections and supplemental studies reading lists.’

Source: Library Bookwatch

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  • Navigating Global Business
    pp i-ii


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