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The Role of Promotion Programs for U.S. Poultry Exports

Published online by Cambridge University Press:  15 September 2016

Abdus Shahid
Affiliation:
University of Delaware
Conrado M. Gempesaw II
Affiliation:
University of Delaware
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Abstract

This study examines the effectiveness of price versus nonprice promotion programs for U.S. poultry exports. A comparative static simulation framework is specified for this purpose. The elasticities needed for the simulation model are estimated using seemingly unrelated regression and time-varying parameter regression techniques. Results from this study indicate that a price subsidy is more effective than nonprice market promotion programs in raising export demand for U.S. poultry.

Type
Articles
Copyright
Copyright © 2002 Northeastern Agricultural and Resource Economics Association 

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