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The Small Olympics

Published online by Cambridge University Press:  14 March 2025

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Abstract

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Japan has a pervasive and problematic history based on design by consensus and speculative labor for the design of past Olympic Games as much as for the upcoming Games. The 2020 Games have been defined by design competitions, events where individuals volunteer to create visual graphic works without financial reward for the time and labor spent. This devaluation of creative work helps explain why Tokyo is swathed in mediocre Games-related visuals.

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Type
Research Article
Creative Commons
Creative Common License - CCCreative Common License - BYCreative Common License - NCCreative Common License - ND
This is an Open Access article, distributed under the terms of the Creative Commons Attribution-NonCommercial-No Derivatives licence (http://creativecommons.org/licenses/by-nc-nd/4.0/), which permits non-commercial re-use, distribution, and reproduction in any medium, provided the original work is unaltered and is properly cited. The written permission of Cambridge University Press must be obtained for commercial re-use or in order to create a derivative work.
Copyright
Copyright © The Authors 2020