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Public service broadcasting in Italy: Historical trends and future prospects

Published online by Cambridge University Press:  18 May 2016

Matthew Hibberd*
Affiliation:
Stirling Media Research Institute, University of Stirling, Stirling FK9 4LA, Scotland. Telephone: + 44 1786 466219, Fax: + 44 1786 466855. E-mail: m.j.hibberd@stir.ac.uk

Summary

The article outlines the current structure and organization of public service broadcasting in Italy and explores various options for its future development. With moves towards digital broadcasting, RAI is set to enter a discrete next stage which will bring new challenges and will inevitably lead to a revision of its public service remit. While it is currently unclear how far Italian public service broadcasting will change, there is evidence that members of the government and senior RAI managers wish partially to privatize core elements of its public service. Focusing on the development of television, the article addresses some of the salient issues facing RAI and other public service broadcasters who have become the victims of a pervasive disenchantment with public provision of goods and services.

L'articolo intende delineare l'attuale struttura ed organizzazione della televisione pubblica in Italia, e discuterne varie possibilità di sviluppo futuro. Si sostiene che l'avvento del digitale significherà per la RAI un nuovo stadio di sviluppo, nuove problematiche, ed una sostanziale revisione della sua funzione di servizio pubblico. Anche se la situazione non è chiara, tutto fa pensare che ministri e alti dirigenti RAI intendano privatizzare parzialmente elementi chiave del servizio pubblico. L'articolo si concentra sulla televisione, e tratta alcune delle questioni principali con cui devono fare i conti la RAI ed altre TV pubbliche, divenute vittime del diffuso scetticismo nei confronti del ruolo pubblico nella fornitura di servizi.

Type
Research Article
Copyright
Copyright © Association for the study of Modern Italy 

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References

Notes

∗ I should like to thank the participants at the conference ‘Italy in the Digital Era: Mapping the New Media System’, London, 13–14 October 2000, and the organizers, Forgacs, David and Magistretti, Stefano, for their comments and suggestions on the earlier version of this article presented there as a paper. The Stirling Media Research Institute helped fund the research, and I am grateful to its director, Professor Philip Schlesinger, for his kind help and support. My colleague, Will Dinan, read a draft of this article and made insightful and helpful comments. It goes without saying that any errors remain my sole responsibility.Google Scholar

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