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Transnational panorama on Netflix: from a Korean Indie documentary to the Netflix original series My Love: Six Stories of True Love

Published online by Cambridge University Press:  28 August 2025

Hee-seung Irene Lee*
Affiliation:
Korean Studies, The University of Auckland, Auckland, New Zealand
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Abstract

Hallyu has expanded significantly through digital platforms since the 2010s. While Netflix has played a crucial role in distributing Korean content worldwide, its platform-driven strategies typically favour commercially optimised and formulaic narratives. This article examines an alternative dynamic through the 2021 Netflix docuseries My Love: Six Stories of True Love, which builds upon South Korean director Moyoung Jin’s earlier independent documentary My Love, Don’t Cross That River. Produced with local teams across six countries under Jin’s executive oversight, the series preserves an aesthetic and political sensibility rooted in Korea’s minjung documentary tradition. Its sustained focus on marginalised elderly couples and the intimate relationship between camera and subject represents a significant departure from Netflix’s standard original docuseries, which often centre on scandalous crimes, sensational narratives, or planetary issues such as climate crisis. The article investigates how culturally specific narratives can achieve global resonance without diminishing local contexts. The analysis traces the culturally sensitive translation of a local independent documentary to a transnational Netflix series, arguing that such cross-cultural initiatives signal a multidirectional and inclusive reimagining of Hallyu that challenges its predominantly market-driven circulation patterns.

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Type
Research Article
Creative Commons
Creative Common License - CCCreative Common License - BYCreative Common License - NCCreative Common License - ND
This is an Open Access article, distributed under the terms of the Creative Commons Attribution-NonCommercial-NoDerivatives licence (https://creativecommons.org/licenses/by-nc-nd/4.0/), which permits non-commercial re-use, distribution, and reproduction in any medium, provided that no alterations are made and the original article is properly cited. The written permission of Cambridge University Press must be obtained prior to any commercial use and/or adaptation of the article.
Copyright
© The Author(s), 2025. Published by Cambridge University Press