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‘Tis better to choose and lose than to never choose at all

Published online by Cambridge University Press:  01 January 2023

Nathaniel J. S. Ashby*
Affiliation:
Data Analytics, Harrisburg University of Science and Technology, 326 Market Street, Harrisburg, PA 17101, USA. Technion – Israel Institute of Technology.
Tim Rakow
Affiliation:
King’s College London, Institute of Psychiatry, Psychology, and Neuroscience.
Eldad Yechiam
Affiliation:
Technion – Israel Institute of Technology.
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Abstract

When decisions involve opting in or out of competition many decision makers will opt-in even when doing so leads to losses on average. In the current paper, we examine the generality of this effect in risky choices not involving competition. We found that re-framing a sure (certain) zero option as an option to observe the results of the other options without choosing would lead to increased consequential choice (i.e., increased selection of risky options rather than the zero option). Specifically, in two studies we compared the rate of consequential choice in a novel paradigm where decision makers decide to observe or to choose with consequence from a set of risky options (decisions-to-engage) to a full-feedback decisions-from-feedback paradigm where the choice set included a labeled sure zero option. Compared to decisions-from-feedback, participants were more likely to choose from mixed (risky) gambles with consequence (over a zero outcome) in decisions-to-engage. This occurred irrespective of whether doing so was advantageous (i.e., when choice led to monetary gains on average) or disadvantageous (i.e., when choice led to monetary losses on average), and when descriptions of the options outcomes and probabilities were provided (Study 2). These findings provide an important boundary condition for the positive effects of experience on the quality of choice, and suggest that decision makers’ preference for agency can sometimes induce poorer choices.

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Type
Research Article
Creative Commons
Creative Common License - CCCreative Common License - BY
The authors license this article under the terms of the Creative Commons Attribution 3.0 License.
Copyright
Copyright © The Authors [2017] This is an Open Access article, distributed under the terms of the Creative Commons Attribution license (http://creativecommons.org/licenses/by/3.0/), which permits unrestricted re-use, distribution, and reproduction in any medium, provided the original work is properly cited.
Figure 0

Figure 1: Screenshot of decisions-to-engage paradigm in Study 1. In the decisions-from-feedback condition, “Observe” was replaced with “0 pts for sure”. In Study 2 the “Option” labels were replaced with each option’s outcome and its probability.

Figure 1

Table 1: Sets of non-zero options and their outcomes (O1 & O2) in points, probabilities (P1 & P2), and expected values (EV1 & EV2). Points were converted at a rate of 30 points to a $0.01. The first column indicates which sets were used in each study.

Figure 2

Table 2: Participant details and pay.

Figure 3

Figure 2: Proportion of participants making consequential choices in Study 1 (top) and Study 2 (bottom): for options with positive outcomes only (left panel); options with mixed outcomes with a positive EV (+EV; middle panel); and options with mixed outcomes with a negative EV (–EV; right panel); by condition: decisions-from-feedback (DF) and decisions-to-engage (Engage). Asterisks indicate that the rate of consequential choice was greater than 50%. Error bars indicate 95% confidence intervals.

Figure 4

Figure 3: The rate of consequential choice over decisions in Study 1 (top) and Study 2 (bottom), plotted separately for sets containing gains only (Gains Only), mixed outcomes with a positive EV (Mixed +EV), and mixed outcomes with a negative EV (Mixed –EV), and by condition (black = decisions-from-feedback; red = decisions-to-engage).

Figure 5

Figure 4: The number of participants estimated as having a given λ (Lambda) by condition: decisions-from-feedback (DF) and decisions-to-engage (Engage).

Figure 6

Table A1: Supplementary Table 1: Median model fit (BIC) and parameter values in the two study conditions for the problems involving mixed gains and losses in Study 2. Standard errors appear in parenthesis.

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