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Deconstructing racial code words

Published online by Cambridge University Press:  03 June 2024

Deirdre Pfeiffer*
Affiliation:
School of Geographical Sciences & Urban Planning, Arizona State University, Tempe, AZ, USA
Xiaoqian Hu
Affiliation:
University of Arizona James E. Rogers College of Law, Tucson, AZ, USA
*
Corresponding author: Deirdre Pfeiffer; Email: deirdre.pfeiffer@asu.edu
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Abstract

Racism has become more covert in post-civil rights America. Yet, measures to combat it are hindered by inadequate general knowledge on what “colorblind” race talk says and does and what makes it effective. We deepen understanding of covert racism by investigating one type of discourse – racial code words, which are (1) indirect signifiers of racial or ethnic groups that contain (2) at least one positive or negative value judgment and (3) contextually implied or salient meanings. Through a thematic analysis of 734 racial code words from 97 scholarly texts, we develop an interpretive framework that explains their tropes, linguistic mechanisms and unique roles in perpetuating racism, drawing from race, linguistic and cultural studies. Racial code words promote tropes of White people’s respectability and privilege and Racial/Ethnic Minorities’ pathology and inferiority in efficient, adaptable, plausibly deniable and almost always racially stratifying ways, often through euphemism, metonymy and othering. They construct a “colorblind” discursivity and propel both “epistemic racism” (racism in knowledge) and systemic racism (racism in action). We further strengthen applications of Critical Race Theory in sociolegal studies of race by presenting a “racial meaning decoding tool” to assist legal and societal measures to detect coded racism.

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Article
Creative Commons
Creative Common License - CCCreative Common License - BY
This is an Open Access article, distributed under the terms of the Creative Commons Attribution licence (http://creativecommons.org/licenses/by/4.0), which permits unrestricted re-use, distribution and reproduction, provided the original article is properly cited.
Copyright
© The Author(s), 2024. Published by Cambridge University Press on behalf of Law and Society Association.
Figure 0

Table 1. Characteristics of sampled code words (n = 734)

Figure 1

Figure 1. Forms of code words by the race of their subjects (n = 734).

Source:  Authors’ own work.Notes: Code words’ formatting reveals their frequencies. Those in bolded black appeared at least ten times; those in unbolded black appeared between two and nine times and those in gray appeared once. Font size is mostly a function of frequency, with more common code words appearing larger, but also of length, with shorter code words also appearing larger. People of Other Races & Ethnicities refers to Asian, Native American, Middle Eastern, Mixed Race, Jewish or Racial/Ethnic Minorities in general.
Figure 2

Table 2. Tropes of sampled code words for White people and Whiteness

Figure 3

Table 3. Tropes of sampled code words for racial/ethnic minorities

Figure 4

Table 4. Mechanisms of sampled code words

Figure 5

Table 5. The racial meaning decoding tool

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