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4 - Application of Embedding Technology in Recommender Systems

Published online by Cambridge University Press:  08 May 2025

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Summary

Embedding technology plays a pivotal role in deep learning, particularly in industries such as recommendation, advertising, and search. It is considered a fundamental operation for transforming sparse vectors into dense representations that can be further processed by neural networks. Beyond its basic role, embedding technology has evolved significantly in both academia and industry, with applications ranging from sequence processing to multifeature heterogeneous data. This chapter discusses the basics of embedding, its evolution from Word2Vec to graph embeddings and multifeature fusion, and its applications in recommender systems, with an emphasis on online deployment and inference.

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