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Organizational or Individual? The Effect of Social Networks on Volunteer Activities in Japan

Published online by Cambridge University Press:  01 January 2026

Megumi Kojima*
Affiliation:
College of Business Administration, Ritsumeikan University, 2-150 Iwakura Ibaraki, Osaka 567-8570, Japan
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Abstract

This paper investigates what kinds of social networks nudge volunteering by applying social network analysis. Unique Japanese data with various social network variables are used to explore the association between formal and informal social networks and volunteering. The results show that “attending meetings of neighborhood associations” and “enrollment in a membership association,” which involve forms of formal social networks, are positively correlated with the probability of both “any volunteering” and five kinds of volunteering. “Frequency of meals with friends,” an indicator of informal social networks, has statistical significance for volunteering. Notably, friendships, even if meals are infrequent, are enough to lead to volunteering opportunities. The author thus concludes that greater social participation can be fostered by promoting not only organizational assistance but also friendships.

Information

Type
Research Paper
Creative Commons
Creative Common License - CCCreative Common License - BY
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Copyright
Copyright © The Author(s) 2023
Figure 0

Table 1 Variable measurements and descriptive statistics (N = 3,938)

Figure 1

Table 2 Logistic regression results and marginal effects

Figure 2

Fig. 1 Marginal effects of the frequency of meals with friends