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20 - The Psychology of Women in Entrepreneurship

An International Perspective

from Section 4 - Work and Family Issues

Published online by Cambridge University Press:  20 July 2020

Fanny M. Cheung
Affiliation:
The Chinese University of Hong Kong
Diane F. Halpern
Affiliation:
Claremont McKenna College, California
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Summary

This chapter examines the psychology of women in entrepreneurship and reviews research from Western and non-Western perspectives. As more women are attracted to engaging in entrepreneurship worldwide, understanding this phenomenon would be of academic and practical relevance. In particular, we focus on discussing some of the stereotypes and characteristics associated with entrepreneurs, entrepreneurial intentions and motivations, and the challenges of gathering financial resources. In the final part of the chapter, we propose several future research directions. There are numerous opportunities to increase our knowledge on women’s entrepreneurship from a psychological and cross-cultural perspective.

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