The following joint article is a departure from standard studies, in thathistorical research is put side-by-side with numismatic evidence. Itreflects the growing awareness of the underlying concepts of steppe societythat significantly shaped the formation and endurance of the Mongol Empire.With new analysis, it is apparent that the society was clear about theseconcepts and expressed them in very public pronouncements. They are mostevident in the early period of the empire; during the formation of the stateby Chinggis Khan and his first two successors, Ögödei (r. 1229–41) and Güyük(r.1246-48). However, the cataclysmic civil war in the middle of thethirteenth century between the Ögödeyids and Toluids removed directacknowledgment of such a social ethos. Indeed, after 1250 khans stronglyfocused on pragmatic issues and relied less on philosophical theories oflegitimacy, at least Mongolian ones. By contrast, the first three rulerswere keenly aware of the theory of the state and the way society functionedwithin it. They developed this ethos into a fairly cohesive form thatprovided moral strength to a nascent regime. The evidence for thisdevelopment emerges from the study of two particular words, tengri,“Heaven”, and especially töre, “grand principle”. Töre in this usage was theequivalent of the ‘binding and unbinding’ and the sunna of the messenger,Muḥammad, in medieval Islamic societies and of democracy in modern times.Tengri and töre are culturally defined theories closely related to theAristotelian sense of positive law. In all cases, reality required variousapproaches to them at a given period of time. As a result, the concept oftöre had existed before the empire and continues to this day, alwaysimplying the correct order of good governance.