This article constructs a measure of geopolitical and economic tensions in US–China relations based on the sentiment expressed in major US news media and utilizes it to analyze the impact of bilateral tensions on US imports from China between 2002 and 2019. Our results suggest that bilateral tensions have had a negative effect on US imports. Additional analyses of the impact of bilateral tensions for industries with varying levels of supply chain linkages to China suggest that, contrary to expectations, they have more disproportionately affected industries highly integrated with the Chinese market. This pattern continues to hold during the trade war period. Not only were bilateral tensions associated with higher tariffs for industries with high levels of global value chain linkages to China, but the tariff hikes have also had a more sustained impact on such industries. Overall, our findings indicate that potential “sunk costs” considerations may not have been strong enough to forestall the downward trend in bilateral trade relations under both routine diplomacy and trade war conditions.