This article examines how Norway, a hydropower-rich oil and gas producer, has sought to diversify its energy production since the late 1990s. It explores how and why leading Norwegian oil companies have attempted to redeploy into offshore wind, and how this redeployment has been shaped by political developments and sectoral interests. Through a four-part historical analysis, the article pays particular attention to the motives and interests of key stakeholders within the so-called oil–industrial complex, which encompasses both industrial and political actors, including employer and labor organizations. By integrating corporate and political perspectives, the article explains Norway’s attempt to transform from an “oil nation” to a “wind power nation” despite growing awareness of poor profitability and challenging conditions for offshore wind.
