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5 - Critical Intercultural Communication and the Digital Environment

from Part II - Theoretical Approaches

Published online by Cambridge University Press:  18 February 2020

Guido Rings
Affiliation:
Anglia Ruskin University, Cambridge
Sebastian Rasinger
Affiliation:
Anglia Ruskin University, Cambridge
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Summary

Thomas Nakayama discusses the importance of ‘critical intercultural communication’, i.e. an approach that he has proposed, defined and very substantially developed, with particular regard for interactions in an environment increasingly shaped by Facebook, Twitter, Instagram and Snapchat. Since, despite the rise of the network society, overall little attention has been paid to the ways that social media influence intercultural communication, the chapter introduces examples that allow for an in-depth exploration of the ways that social inequality is reinforced in the digital environment, as well as the ways that people utilize social media to resist that inequality.

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Publisher: Cambridge University Press
Print publication year: 2020

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