Book contents
- Presidential Campaigns in Latin America
- Presidential Campaigns in Latin America
- Copyright page
- Dedication
- Contents
- Figures
- Tables
- Acknowledgments
- 1 Success Contagion and Presidential Campaigns in Latin America
- 2 Convergence on a Personalistic Strategy in Chile
- 3 Convergence on a Technocratic Strategy in Brazil
- 4 Limited Contagion and Inward-Oriented Reactions in Peru
- 5 Success Contagion and Presidential Campaigns in Comparative Perspective
- Book part
- Appendix A Methodology for the Content Analysis of Television Advertising
- Appendix B Coding Instructions for Reliability Testing
- Appendix C Coding Sheet for Reliability Testing
- References
- Index
Appendix C - Coding Sheet for Reliability Testing
Published online by Cambridge University Press: 05 March 2016
- Presidential Campaigns in Latin America
- Presidential Campaigns in Latin America
- Copyright page
- Dedication
- Contents
- Figures
- Tables
- Acknowledgments
- 1 Success Contagion and Presidential Campaigns in Latin America
- 2 Convergence on a Personalistic Strategy in Chile
- 3 Convergence on a Technocratic Strategy in Brazil
- 4 Limited Contagion and Inward-Oriented Reactions in Peru
- 5 Success Contagion and Presidential Campaigns in Comparative Perspective
- Book part
- Appendix A Methodology for the Content Analysis of Television Advertising
- Appendix B Coding Instructions for Reliability Testing
- Appendix C Coding Sheet for Reliability Testing
- References
- Index
Summary
- Type
- Chapter
- Information
- Presidential Campaigns in Latin AmericaElectoral Strategies and Success Contagion, pp. 222Publisher: Cambridge University PressPrint publication year: 2016