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Published online by Cambridge University Press:  14 August 2021

Paula Pérez Sobrino
Affiliation:
University of La Rioja
Jeannette Littlemore
Affiliation:
University of Birmingham
Samantha Ford
Affiliation:
University of Birmingham
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Unpacking Creativity
The Power of Figurative Communication in Advertising
, pp. 262 - 276
Publisher: Cambridge University Press
Print publication year: 2021

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