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9 - Narrative Ecosystems: A Multidisciplinary Approach to Media Worlds

Published online by Cambridge University Press:  10 February 2021

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Summary

Abstract

This chapter presents the model of “narrative ecosystems”, examining their specific features: they are inhabited by narrative forms, characters, and viewers that get modified through space and time; they are interconnected structures; they tend to reach and maintain a certain degree of equilibrium (stability, balance), orchestrating a persistent world that persists beyond the small screen and that modifies itself in dynamic ways according to developmental paradigms often unforeseen; they are non-procedural systems, not determined by a syntagmatic sequence of functions, but by declarative elements that describe the reference environment, making the narrative material a narrative universe that might be traveled over by the user in unprecedented ways; they are formed by an abiotic component (the media environment) and by a biotic component (the narrative forms). Inhabiting a narrative ecosystem is a distributed and diversified experience that generates participation. Traditional tools for the narrative analysis (semiotics, narratology, etc.) are no longer suitable for such new serial forms. Other disciplines, such as information architecture may offer useful interpretative tools.

Keywords: Narrative Ecosystems, Vast Narratives, Resilience, Narrative Prediction, Contemporary Television

Introduction

This paper aims to propose an original approach to the investigation of vast audiovisual narratives, namely TV series, according to a new theoretical perspective that we label the “narrative ecosystem”. With the term “vast narratives”, we refer, in the first place, to contemporary US TV shows that, according to Noah Wardrip-Fruin and Pat Harrigan, are characterized by the need to maintain an “ongoing structure with narrative consistency and thematic coherence throughout large numbers of episodes and sometimes seasons” (2009, 4). Our proposal is to study vast narratives through the narrative ecosystem paradigm, a model that encompasses a cross-disciplinary approach to TV studies. In the past 20 years, TV serial dramas, particularly those from the US, have enjoyed great success among viewers worldwide and have stimulated considerable critical attention from media scholars.

It is evident today that traditional narrative formulas have gone through a process of mutation and hybridization, gaining strong elements of temporal progression and narrative development that were missing in previous formulas.

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Publisher: Amsterdam University Press
Print publication year: 2017

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