Skip to main content Accessibility help
×
  1. Home
  2. Browse subjects
  3. Management
  4. Content listing

Refine search

Refine search

Access:
Content type:
Publication date:
Apply   From and To filters
Subject: Show more
Journals Show more
Publishers: Show more
Societies Show more
Series: Show more
Collections: Show more

Actions for selected content:

Select all | Deselect all
  • View selected items
  • Export citations
  • Download PDF (zip)
  • Save to Kindle
  • Save to Dropbox
  • Save to Google Drive

Save Search

You can save your searches here and later view and run them again in "My saved searches".

Please provide a title, maximum of 40 characters.
Cancel
×

46839 results in Management

Page 2086 of 2342

  • The Editor's Corner

  • Journal:
    Business History Review / Volume 56 / Issue 1 / Spring 1982
    Published online by Cambridge University Press:
    11 June 2012, pp. 84-86
    Print publication:
    Spring 1982
    • Article
      • You have access
    • PDF
    • Export citation

  • Outside Intervention in Monopolistic Price Warfare: The Case of the “Plug War” and the Union Tobacco Company*

  • Malcolm R. Burns
  • Journal:
    Business History Review / Volume 56 / Issue 1 / Spring 1982
    Published online by Cambridge University Press:
    11 June 2012, pp. 33-53
    Print publication:
    Spring 1982

  • The now-famous merger movement that highlighted the economic cross-currents of the late nineteenth century created no more controversial enterprise than James B. Duke's American Tobacco Company. From the time of its incorporation in 1890, Duke's firm dominated the cigarette business, for which it is so justly renowned, but this controlling position by no means extended into other branches of the industry, particularly the manufacture and marketing of chewing tobacco, or what was known as plug. Yet with almost ineluctable force, Duke and his associates gradually extended their domination to this segment of the business, albeit by a much more uncertain course that included the “plug war” of the mid-1890s and some questionable securities transactions later on. While Dr. Burns takes no side in the still-simmering controversies of the day, in this essay he examines the historical events through which American Tobacco acquired its dominant position in chewing tobacco; equally important, he brings economic theory and new empirical evidence to bear on the contentious issue of predatory pricing as a strategy of monopolization, and from that emerges his surprising conclusion.

  • “An Honorable Place”: The Quest for Professional Advertising Education, 1900–1917

  • Quentin J. Schultze
  • Journal:
    Business History Review / Volume 56 / Issue 1 / Spring 1982
    Published online by Cambridge University Press:
    11 June 2012, pp. 16-32
    Print publication:
    Spring 1982

  • The opening decades of the twentieth century saw various advertisers embark on a concerted effort to create professional instruction at American universities. They had two objectives. They thought that such instruction might help individual firms determine precisely how advertising worked in the marketplace — and thereby create a science of advertising — and they hoped that university education would transform their business into a full-fledged profession. Yet these efforts brought mixed results. As such instruction came into being, advertisers found that they had little influence over the education they had sought to promote, and they found that such training had chosen to follow one of two divergent paths, neither of which the industry thought wholly acceptable. Even more to their dismay, advertisers found that this education did not in fact convert their business into a profession.

Page 2086 of 2342