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Enhancing Adoption Studies: The Case of Residential Stormwater Management Practices in the Midwest

  • Dong Won Shin and Laura McCann

This study explores factors affecting adoption of two stormwater management practices, rain gardens and rain barrels. Mail survey data from Columbia, Missouri indicate adoption rates of 3.12 percent (rain gardens) and 7.47 percent (rain barrels). This unique dataset enables us to distinguish among nonadopters using knowledge levels, and to investigate the effect of practice-specific barriers. Clustered multinomial logistic regressions reveal serious gardeners are more likely to adopt both practices. Specific barriers differ by practice and type of nonadopter. Adding practice-specific barriers increased pseudo R2 values from 0.12 to 0.22 for rain gardens and from 0.13 to 0.26 for rain barrels.

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This is an Open Access article, distributed under the terms of the Creative Commons Attribution-NonCommercial-ShareAlike license (, which permits non-commercial re-use, distribution, and reproduction in any medium, provided the same Creative Commons licence is included and the original work is properly cited. The written permission of Cambridge University Press must be obtained for commercial re-use.
Corresponding author
Correspondence: Laura McCann ■ Department of Agricultural and Applied Economics200 Mumford HallUniversity of MissouriColumbia, MO 65211 USA ■ Phone +01 573-882-1304 ■ Email:
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This project was supported by National Integrated Water Quality Grant Program number 110.C (Award 2012-03652). The authors also acknowledge the support of the Missouri Agricultural Experiment Station. The authors would like to thank the two reviewers for constructive comments that enabled us to improve the paper. In addition, we appreciate the help of Bob Broz, Brad Fresenburg, and Mike Heimos in early stages of the research, as well as the valuable advice of Suh Won Lee.

The views expressed are the authors' and do not necessarily represent the policies or views of any sponsoring agencies.

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Agricultural and Resource Economics Review
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