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Business and the Planetary History of International Environmental Governance in the 1970s

Published online by Cambridge University Press:  10 November 2022

Ben Huf*
Affiliation:
Postdoctoral Research Fellow, University of Sydney, NSW 2006, Australia
Glenda Sluga
Affiliation:
Professor of International History and Capitalism, European University Institute, Florence, Italy Glenda.Sluga@eui.eu
Sabine Selchow
Affiliation:
Senior Research Fellow, Department of History, European University Institute, Florence, Italy Sabine.Selchow@eui.eu

Abstract

The role of business and multinational corporations (MNCs) in early international environmental governance is not well understood. Typically, historians accord business growing influence after the 1992 Rio Earth Summit, coincident with the rise of a market-oriented sustainable development paradigm. In this article, we highlight the considerable involvement of self-styled business actors in the formative 1972 UN Conference on the Human Environment and subsequent establishment of the UN Environment Programme. Tracing the interconnected networks of British economist Barbara Ward, Italian industrialist Aurelio Peccei and Canadian oilman-turned-UNEP boss Maurice Strong, we identify business actors as key in the passage from ‘planetary’ to ‘global’ environmental rationales characteristic of environmental politics between the 1970s and 1990s. However, we also show that business was a sought-after (even if often ambiguous) partner in the 1970s’ moment of innovative ‘planetary’ environmental thinking and institution making. The contested status of MNCs in 1970s internationalism shaped this early business involvement in the history of environmental governance.

Type
Article
Copyright
Copyright © The Author(s), 2022. Published by Cambridge University Press

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References

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19 Barbara Ward, Spaceship Earth (New York: Columbia University Press, 1966).

20 Barbara Ward and René Dubos, Only One Earth. The Care and Maintenance of a Small Planet (New York: W.W. Norton, 1972), 11.

21 See Glenda Sluga, ‘Capitalists and Climate’, Humanity, 6 Nov. 2017, http://humanityjournal.org/blog/capitalists-and-climate/.

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23 Ibid., 28, 46–47, 88, 174, 189, 220.

24 Ibid., 252.

25 Ibid., 114.

26 First Meeting ‘Uncorrected Minutes’, at the Meeting on Tuesday 13 June 1972, E134 Organizations file, 1921–1979, Margaret Mead Papers and South Pacific Ethnographic Archives, Library of Congress, Washington D.C. However, Mead put more emphasis on accommodating national patriotism.

27 In 1965, backed by Fiat and other firms and banks, he had set up the private development bank ADELA in Latin America. ADELA was conceived as a ‘truly multinational’ organisation – although its connections to US incursions in the Dominican Republic drew the critical attention of observers of the ‘spectre’ of the multinational corporation; Robert Golub and Joe Townsend, ‘Malthus, Multinationals and the Club of Rome’, Social Studies of Science, 7, 2 (1977), 201–22.

28 Golub and Townsend, ‘Malthus, Multinationals and the Club of Rome’, 203.

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30 Maurice Strong, interviewed in Willem Oltmans, On Growth (New York: Capricorn Books, 1974), 193.

31 Gunnar Myrdal, ‘Economics of an Improved Environment’, in Barbara Ward, ed., Who Speaks for Earth?: Seven Citizens of the World on Major Issues of the Global Environment (New York: W. W. Norton & Company, 1973), 82. Aurelio Peccei, ‘Human Settlements’, in Who Speaks for Earth?, 166.

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33 Robert Solow, ‘The Economics of Resources or the Resources of Economics’, American Economic Review, 64, 2 (1974), 1–14. On Mobile, see Macekura, Mismeasure of Progress, 115.

34 Ibid., 104.

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38 Paul Ehrlich, The Population Bomb (New York: Ballantine Books, 1968); Nicholas Georgescu-Roegen, The Entropy Law and the Economic Process (Cambridge, MA: Harvard University Press, 1971). For a perspective on the intellectual conflicts of some of these ideas, see, Paul Sabin, The Bet: Paul Ehrlich, Julian Simon, and Our Gamble Over Earth's Future (New Haven: Yale University Press, 2013).

39 Strong was a member of the Corporate Environment Study's Steering Group. See: Meeting of Steering Group, 4 Dec. 1970, ESPP MFS001, 34/340. On the history of scenario planning, see: Jenny Andersson ‘Ghost in a Shell: The Scenario Tool and the World Making of Royal Dutch Shell’, Business History Review, 94 (Winter 2020), 729–51.

40 Roger M. Troub, ‘The Stockholm Conference and Beyond: Its Implications for Multinational Enterprise’, paper presented at annual meeting of the Association for Education in International Business, 29 Dec. 1972, ESPP MFS001, 30/330.

41 Strong to Friebourg, July 1973, ESPP MFS001, 21/215; Correspondence, ESPP MFS001 53/518.

42 Preparations for Brookings Institute Bellagio Meeting on ‘New Means of Financing Environmental and other International Programs’, 26–29 Mar. 1977, ESPP MFS001, 50/481.

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44 ‘Stockholm and beyond’, Attachment B, 6–9 Mar. 1972, E134 Organizations file, 1921–1979, Folder 4, Margaret Mead Papers, The Library of Congress, Washington D.C.

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48 2 June 1972, YMCA Report, Margaret Mead Papers, E134 Organizations file, 1921–1979, Folder 5, Manuscript Division, Library of Congress, Washington, D.C.

49 Comments from Consultants, 3 folders, Barbara Ward Jackson, Box 1, Columbia University Libraries Manuscript Collections, New York.

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51 Macekura, The Mismeasure of Growth, 125–30.

52 Selcer, Origins, 229–31.

53 Barbara Ward, ‘The Cocoyoc Declaration’, International Organisation, 29, 3 (1975), 893–901.

54 Elsewhere, rival approaches to managing economic growth and environmental degradation were being developed, such as the OECD's ‘polluter pays principle’. This scheme, first articulated in 1972, was proposed as an alternative to the top-down environmental protection regulation national governments had been imposing on business since the 1960s. It aimed to internalise the environmental costs of production and minimise the government interventions that might distort unencumbered growth: Iris Borowy, ‘Negotiating Environment: The Making of the OECD Environment Committee and the Polluter Pays Principle, 1968–1972’, in Matthieu Leimgruber and Matthias Schmelzer, eds., The OECD and the International Political Economy Since 1948 (London: Palgrave Macmillan, 2017), 311–34.

55 Financial Times, 3 Aug. 1973.

56 The Guardian, 20 Nov. 1973, 4.

57 Individual firms included Dupont, Amax and the American Paper Institute. See: ‘ICIE–Objective, Structure and Programme’, in Cochrane to Strong, 12 Nov. 1976, ESPP MFS00, 69/669.

58 Wolfgang Streeck, J.R. Grote, V. Schneider and J. Visser, eds., Governing Interests. Business Associations Facing Internationalization (London: Routledge, 2006); Pierre Eichenberger, Neil Rollings and Janick Marina Schaufelbuehl, ‘The Brokers of Globalization: Towards a History of Business Associations in the International Arena’, Business History (forthcoming).

59 See: Letters, ESPP MFS001, 22/21.

60 ICIE Objectives, Structure and Program, Aug. 1976, ESPP MFS001, 69/669.

61 Geoffrey Jones, ‘Multinationals from the 1930s to the 1980s’, in Alfred D. Chandler and Bruce Mazlish, eds., Leviathans: Multinational Corporations and the New Global History (Cambridge: Cambridge University Press, 2005), 81–104; Vanessa Ogle, ‘Archipelago Capitalism: Tax Havens, Offshore Money and the State, 1950s–1970s’, American Historical Review, 122, 5 (2017), 1431–58.

62 The five areas were: (1) the ‘outer limits’ to changes in the environment; (2) weather and climate modification; (3) environmental problems of specific industries; (4) ‘eco-development’; and (5) environmental law. UNEP, Report of the Governing Council on the work of its first session, 12–22 June 1973 (New York: UN, 1973), para 14. See also: UNEP, Action Plan for the Human Environment: Programme Development and priorities, report of the Executive Director, UNEP/GC/5, 2 Apr. 1973; UNEP, Introductory Report of the Executive director, UNEP/GC/2, 10 May 1973.

63 The Industry and Environment Office ceased to exist when its functions were absorbed by the UNEP Division of Technology, Industry and Economics in 1998.

64 M.L. de Rosen to M.F Strong and M. Tolba, 23 May 1974, ESPP MFS001, 22/26.

65 UNEP, Report of the Governing Council of the work of its second session, 11–22 Mar. 1974 (New York: UN, 1973), para 119.

66 UNEP, Environmental aspects of the Pulp and Paper Industry: seminar papers and documents (Paris: UNEP Industry Programme, 1975); UNEP, Environmental aspects of the Aluminium Industry (Paris: UNEP Industry Programme, 1977); UNEP, Residue utilization: management of agricultural and agro-industrial residues (Paris: UNEP Industry Programme, 1977); Environmental aspects of the motor vehicle and its use (Paris: UNEP Industry Programme, 1977); Environmental aspects of the Petroleum Industry (Paris: UNEP Industry Programme, 1978); Environmental aspects of the Iron and Steel Industry: workshop proceedings (Paris: UNEP Industry Programme, 1980).

67 UNEP, Environmental Aspects of the Pulp and Paper Industry, 2.

68 Ibid.

69 UNEP, Report of the Governing Council of the work of its seventh session, 18 Apr.–4 May 1979 (New York: UN, 1979), UNEP/GC.7/19, Decision 7/3 and UNEP/GC.7/7, para. 119.

70 For an early example and discussion of this process, see: UNEP, Environmental Guidelines for Pulp and Paper Industry: A Technical Review. UNEP Environmental Management Guidelines No. 4 (Paris: UNEP, 1977).

71 Linda Rinaldi, ‘First World Industry Conference on Environmental Management: A Giant Step toward Environmental Excellence’, Temple International and Comparative Law Journal, 1, 1 (1985), 13

72 John McCormick, Reclaiming Paradise: The Global Environment Movement (Bloomington: Indiana University Press, 1991), ch 6.

73 Stephen Macekura, Off Limits and Growth, 223–6; Bernstein, The Compromise of Liberal Environmentalism, 57–58, 144–45, 191–6.

74 Ignacy Sachs, ‘Ecodevelopment – A new strategy for the rural areas of the third world’, Press Release, UNEP/7, 18 Dec., ESPP MFS001, 37/369. See also, Ignacy Sachs, Environment and Development – A New Rationale for Domestic Policy Formulation and International Cooperation Strategies (Ottawa: Canadian International Development Agency and Environment Canada, 1977).

75 Ignacy Sachs, ‘Eco-development: Meeting Human Needs’, India International Centre Quarterly, 4, 4 (1977), 337–50.

76 UNEP, Aluminium Industry and the Environment, Seminar Paper and Documents (Paris: UNEP Office of the Industry Programme, 1975), 6–7.

77 On the complex relationship between the NIEO and multinational corporations, see: Vanessa Ogle, ‘State Rights against Private Capital: The ‘New International Economic Order’ and the Struggle over Aid, Trade, and Foreign Investment, 1962–1981’, Humanity: An International Journal of Human Rights, 5, 2 (2014), 211–34.

78 Khalil Hamdani and Lorraine Ruffing, United Nations Centre on Transnational Corporations: Corporate Conduct and the Public Interest (New York: Routledge, 2015); Tagi Sagafi-nejad, UN and Transnational Corporations: From Code of Conduct to Global Compact (Bloomington: Indiana University Press, 2008).

79 For example, Norbert Horn, ‘International Rules for Multinational Enterprises: The ICC, OECD, and ILO Initiatives’, American University Law Review, 30, 4 (Summer 1981), 923–40.

80 ICIE Objectives, Structure and Program, Aug. 1976, ESPP MFS001, 69/669.

81 See: UNEP, Proceedings of the UNEP/ESCAP/FAO Workshop on Agricultural and Agro-industrial Residue Utilization in the Asian and Pacific Region, Pattaya, Thailand, 10–14 Dec. 1979 (Paris: UNP Industry Programme, 1984).

82 UNEP, Report of Seventh Meeting of Governing Council, para 242, para 246; UNEP, Report of Eight Meeting of UNEP Governing Council, 16–29 Apr. (New York: UN, 1980), para 320.

83 Susan Strange, ‘States, Firms and Diplomacy’, International Affairs, 68, 1 (1992), 1–15.

84 This point has been recently made by Alison Frank Johnson in, ‘Europe without Borders: Environmental and Global History in a World after Continents’, Contemporary European History, 31, 3 (2021), 1–13.